Role & Responsibilities

- Conduct market studies and identify opportunities by being a diligent marketing brand specialist.
- Design brand communication strategies along with the brand director and use the right media to communicate them.
- Analysing the success of marketing campaigns and creating reports.
- Supervising advertising, product design and other forms of marketing to maintain consistency in branding.
- Meeting with clients and working with colleagues across multiple departments .
- Lead the creative development team in the right direction which aligns with the brand ethos.
- Organising events such as product launches, exhibitions and photo shoots..
- Undertake brand reputation projects and figure out the brand positioning.
- Adhere to established budgets, estimates and performance indicators.
- Measure success and produce reports on how a campaign did, keeping in mind KPIs and ROIs.
- Devise further growth strategies, and implement them from a brand innovation manager’s point of view.

Required skills





- Prior work experience as a brand manager, or experience in assistant brand manager roles.
- Up-to-date with recent marketing trends and basic brand manager tasks.
- Excellent command of the English language along with written and verbal skills.
- Compelling research. analytical skills and attention to details.
- Time and project management skills, including the ability to work on multiple projects at the same time.
- An ability to think strategically and come up with campaigns.

Preferred skills & qualifications

- Bachelor’s degree in business, marketing, or related fields.
- Perspective to see marketing from a global brand specialist’s point of view that aids expansion and growth.
- Ability to think creatively and work cross-functionally within the brand manager job scope.
- Minimum 2-4 years experience as a Brand Manager.

📌 Brand Account Manager (India)
🏢 PulsePlay Digital
📍 India