Key Responsibilities

- Develop and execute SEO strategies to improve organic rankings, traffic, and conversions.

- Perform technical SEO audits and resolve crawling, indexing, sitemap, canonicalization, redirect, and Core Web Vitals issues.

- Optimize website content, metadata, internal linking, images, and landing pages for search engines.

- Conduct keyword research, competitor analysis, and identify current growth opportunities.

- Build and execute content strategies including blogs, pillar pages, FAQs, and topic clusters.

- Improve visibility across AI search platforms such as ChatGPT, Google Gemini, Claude, and other generative search engines.

- Implement Schema Markup and structured data to enhance search visibility.

- Develop high-quality backlink strategies and digital PR initiatives.

- Monitor SEO performance using Google Search Console, GA4, Bing Webmaster Tools, and Looker Studio.

- Track AI mentions, citations, and brand visibility across LLM platforms.

- Collaborate with Content, Development, Design,



and Marketing teams for SEO implementation.

- Stay updated with Google algorithm updates, SEO trends, and AI search developments.

Required Skills

- Strong knowledge of Technical SEO, On-Page SEO, and Off-Page SEO.

- Experience with Google Search Console, Google Analytics (GA4), Semrush, Ahrefs, Screaming Frog, Bing Webmaster Tools, and PageSpeed Insights.

- Good understanding of Core Web Vitals, Schema Markup, XML Sitemaps, Robots.txt, Canonical Tags, and Indexing.

- Experience in keyword research, competitor analysis, and content optimization.

- Understanding of AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and AI Search Optimization.

- Knowledge of Google AI Overviews, ChatGPT, Claude, and Gemini search behavior.

- Strong analytical, problem-solving, and communication skills.

📌 Sr. Executive SEO (Mumbai)
🏢 Illusion Dental Laboratory
📍 Mumbai