Company Description Vereda Digital Technologies Pvt. Ltd. builds custom websites and mobile applications and offers up-to-date education platforms for aspiring web and app developers. The company focuses on delivering scalable, user-friendly digital solutions for diverse industries, including real estate, astrology, and women's safety, with a strong emphasis on business growth. Vereda also provides practical, project-based learning in web development, UI/UX design, and mobile application development to prepare learners for real-world challenges. Combining technical expertise with a passion for innovation, Vereda aims to empower both businesses and individuals with future-ready digital capabilities. Applicants joining Vereda can expect to contribute to impactful technology projects and educational initiatives.

Role Description The Social Media Marketing Specialist role is a full-time remote position responsible for planning, creating, and managing social media campaigns across platforms such as Instagram, Facebook, LinkedIn, and X. This role includes developing engaging content that aligns with Vereda's brand voice, scheduling posts, monitoring performance metrics, and optimizing campaigns to drive reach, engagement, and conversions. The specialist will collaborate with marketing and design teams to support product launches, education programs, and brand awareness initiatives, while ensuring consistent messaging across all digital channels.

Day-to-day activities involve audience research,



trend analysis, community management, and reporting on campaign performance to guide data-driven improvements. The role also involves staying current with social media best practices, tools, and platform updates to enhance Vereda's online presence.

Qualifications

- Candidates should possess strong skills in Social Media Marketing and Digital Marketing to plan, execute, and analyze multi-channel campaigns.
- Candidates should possess skills in Social Media Content Creation and Marketing to develop engaging, brand-aligned content and support promotional initiatives.
- Candidates should possess effective Communication skills to collaborate with cross-functional teams and interact with online communities in a professional manner.
- Candidates should possess familiarity with social media analytics tools (e.g., Meta Business Suite, LinkedIn analytics) and basic understanding of SEO and content performance metrics.
- Candidates should possess the ability to work independently in a remote setting, strong organizational and time-management skills, and attention to detail.
- Candidates should possess a foundational understanding of technology or education sectors; prior experience in tech, SaaS, or edtech marketing is beneficial.
- Candidates should possess relevant education or training in Marketing, Digital Media, Communications, or a related field; equivalent practical experience is also valued.

📌 Social Media Marketing Specialist (Patna)
🏢 Vereda digital technologies
📍 Patna