- This role will be responsible for the end-to-end management (Sales, Operations, Marketing, etc.) of the Ecommerce Platforms.
- Holistic knowledge of Amazon, Flipkart, Myntra platform functionalities to help brands navigate their growth opportunities.
- Fair understanding of Ecommerce business models.
- Work on a Client Account for Paid Digital Marketing.
- Understand Clients Business/Revenue model and goals.
- Do Consumer profiling & define Target Audience on Digital - Draw
- Consumer insights & map digital touch points.
- Fulfilment of Business goals (Reach, Awareness, Revenue, Retention etc.) through digital channels.
- Create Paid Media campaign plans inclusive of all channels (Amazon Marketing Services (AMS), DSP, AMC,Flipkart, Myntra, etc.)
- Execute, monitor and optimize the performance of campaigns.
- Generate campaign and analytics insights by analyzing digital & business data in depth - Manage day to day client management as well as reporting and reviews.
- Analyzing & optimizing campaign performance to increase ROI of brands.
Desired profile:
- Curiosity to learn & grow in a fast-paced workplace.
- Agile & proactive when suggesting ideas or brainstorming with team/client.
- Ability to take ownership & working with brands & Ecommerce platforms.
- Upskilling constantly to keep up with the industry trends & updates.
- Knowledge & exposure towards of AdWords and/or Facebook Ads will be an added advantage.