Job Title Senior Ad strategist- Location Gurgaon Delhi - Experience 3 - 6 years- Work Mode Work From Office- Must have - Paid Media Facebook Ads Google Ads Linkedin Ads TikTok Ads Growth Strategy Content Analytics Tracking Analytics and Data Analytics Roles and responsibilities - We re Looking For- 3-6 years of deep hands-on paid media experience primarily Facebook Meta Ads with exposure to Google Ads TikTok LinkedIn or programmatic platforms - Proven track record managing optimizing and scaling high-budget campaigns across complex client accounts - Solid technical proficiency with paid media platform nuances creative testing audience targeting bid management and funnel optimization - Working knowledge of tracking infrastructure including Google Tag Manager Meta Pixel and conversion APIs with an ability to implement and troubleshoot tracking setups across platforms - Comfortable working alongside business consultants translating strategic goals into executable campaign plans - Data-fluent with ability to analyze campaign metrics derive insights and implement automation or AI-driven enhancements - Effective communicator able to explain technical performance details to non-technical stakeholders and clients - Experience mentoring or managing junior paid media professionals is preferredWhat You ll Do First 30 Days - Strategic Onboarding Alignment- consulting-first approach to performance marketing including proprietary frameworks playbooks and campaign systems - Understand how we integrate AI automation and analytics to drive performance across diverse client portfolios - Collaborate closely with business consultants and other senior team members to align on client contexts goals and growth strategies - Audit existing client campaigns to identify quick-win optimizations and strategic gaps - Start contributing to strategic discussions and planning sessions for active and upcoming accounts Next 60 Days - Ownership Execution- Take over end-to-end ownership of paid media execution across assigned client accounts including strategy setup optimization and reporting - Lead campaign planning and media buying with a cross-channel lens primarily Meta with Google TikTok LinkedIn as needed - Implement advanced creative testing audience segmentation budget allocation and bid strategies - Use AI and automation stack to proactively enhance campaign performance - Start mentoring junior Paid Media Executives and Analysts by reviewing their work and guiding tactical execution Beyond 90 Days - Strategic Leadership Innovation- Lead the paid media strategy for key accounts ensuring alignment with broader business goals and measurable outcomes - Develop and refine scalable campaign playbooks tracking systems and reporting templates - Partner with creative analytics and tech teams to launch full-funnel performance marketing initiatives - Contribute to thought leadership by introducing new testing ideas platform innovations and strategic frameworks - Actively shape the evolution of the paid media function as we scale ref updazz com

📌 Senior Ad Strategist (3-6 Yrs) Gurgaon/gurugram/delhi Ncr (online/digital Marketing)
🏢 Yo HR Consultancy
📍 Hisar