Sales & Operations Associate

Company: Aura Craft Pvt. Ltd.

Location: Kolkata, West Bengal

About Aura Craft Pvt. Ltd.

Aura Craft Pvt. Ltd. is a rapidly growing organization specializing in Interior Design, Construction, and Turnkey Project Solutions. We are committed to delivering cutting-edge, high-quality, and customer-centric solutions across residential, commercial, and institutional projects.

We are looking for a dynamic, result-oriented, and growth-driven Sales & Operations Associate to join our team and contribute to our business development and operational excellence initiatives.

Position Summary The Sales & Operations Associate will be responsible for generating business opportunities, maintaining strong relationships with stakeholders, managing leads, coordinating client meetings, and supporting the overall sales and operational workflow of the organization.

The ideal candidate should possess strong communication skills, relationship-building capabilities, and a proactive approach towards business development and execution.

Key Responsibilities

Sales & Business Development

- Conduct cold calling and outbound prospecting activities to generate qualified leads.
- Develop and maintain relationships with Clients, Architects, Builders, Channel Partners, Consultants, and other business referral sources.
- Activate and engage business channels to generate consistent lead flow.
- Schedule, conduct, and participate in client meetings and presentations.
- Understand client requirements and coordinate with internal teams for solution development.
- Follow up with prospects and support the sales closure process.
- Achieve assigned sales and business development targets.

Lead Management & CRM

- Maintain and update lead records through CRM systems and spreadsheets.




- Track lead status, client interactions, and project opportunities.
- Prepare and submit periodic sales reports and pipeline updates.
- Ensure timely follow-up and lead nurturing activities.

Operations Support

- Coordinate with design, project execution, and management teams for smooth project onboarding.
- Support documentation, proposal preparation, and quotation follow-ups.
- Assist in ensuring seamless communication between clients and internal departments.

Marketing & Business Awareness

- Demonstrate understanding of ATL (Above The Line) and BTL (Below The Line) marketing activities.
- Understand and contribute to both B2B and B2C business development initiatives.
- Support marketing campaigns and business networking activities whenever required.

Required Skills & Qualifications

- Graduate in any discipline (preferred).
- Strong verbal and written communication skills.
- Excellent interpersonal and relationship management abilities.
- Basic understanding of sales processes and customer engagement.
- Familiarity with CRM tools, Microsoft Excel, and Google Sheets.
- Knowledge of ATL, BTL, B2B, and B2C business environments will be an advantage.
- Ability to work independently and achieve targets.
- Willingness to travel within assigned areas as required.

Learning & Development Expectations Aura Craft believes in continuous professional development.



The selected candidate will be expected to:

- Continuously learn new sales, marketing, operational, and industry-related skills.
- Participate in training, workshops, and knowledge-sharing sessions conducted by the organization.
- Actively implement and execute acquired knowledge in day-to-day responsibilities.
- Demonstrate measurable improvement through the practical application of learning.

Continuous learning and effective execution of acquired knowledge are considered critical performance parameters within the organization. Compensation & Benefits

Salary

- In-Hand Salary: 15,000 18,800 per month
- Final compensation will be determined based on interview performance, skills, experience, and overall suitability.

Performance Incentive

- Upon achievement of assigned targets, an incentive of 2,000 to 3,500 will be paid for every successfully onboarded project.

Travel Allowance

- Travel reimbursement/allowance up to 3,000 per month, subject to company policy.

Accommodation

- Company-provided accommodation may be offered based on organizational policies and availability.

Probation & Confirmation

Probation Period

- Initial probation period of 3 months.
- The probation period will be evaluated based on performance, attitude, learning ability, discipline, and target achievement.
- The Company reserves the right to extend the probation period if additional evaluation time is required.

Confirmation & Growth Opportunity

- Upon successful completion of probation and confirmation of employment, employees may become eligible for a salary revision ranging from 20% to 50%, based on individual performance, contribution, and organizational requirements.

Perks and benefits

Travel allowance

📌 Sales & operation executive (Kolkata)
🏢 Aura Craft
📍 Kolkata