GTM – CAD Software Solutions ## Role Overview We are looking for a proactive GTM (Go-To-Market) to support the growth of our CAD software business. The role focuses on market research, lead generation, prospect engagement, and building a qualified sales pipeline and assist in closures Prior experience with CAD software is not required. However, the candidate should demonstrate curiosity and a willingness to learn the fundamentals of CAD solutions and their applications in engineering and manufacturing industries. ## Key Responsibilities ### Market Research Research target industries, companies, and customer segments.

Identify potential customers and decision-makers.

Analyze market trends, competitor offerings, and customer requirements. ### Lead Generation Build and maintain prospect databases.

Generate leads through LinkedIn, email outreach, industry directories, referrals, and market research.

Qualify prospects based on predefined criteria.

Maintain accurate lead information and activity records. ### Customer Outreach Initiate conversations with prospective customers through email, LinkedIn, phone calls and meeting personally.

Understand customer challenges and business requirements.

Schedule meetings and product demonstrations for the sales team.

Conduct follow-ups and nurture prospects through the sales funnel. ### Product Learning Learn the fundamentals of CAD software and its business applications.

Understand customer pain points in design, engineering,



and manufacturing.

Communicate the value proposition of our solutions effectively. ### GTM Support Assist in executing go-to-market strategies for specific industries and regions.

Provide market intelligence and customer insights to the management team.

Support business development initiatives aimed at increasing market reach and customer acquisition. ## Requirements recently completed a degree in Business, Marketing, Engineering, or a related field.

Basic understanding of sales, business development, or digital marketing concepts.

Excellent communication and interpersonal skills.

Solid research and analytical abilities.

Comfortable speaking with prospective customers.

Self-motivated, organized, and goal-oriented.

Willingness to learn technical software solutions and industry use cases. ## Success Metrics Number of qualified leads generated.

Number of customer meetings scheduled.

Quality of prospect database developed.

Customer engagement and follow-up effectiveness.

Contribution to pipeline development and GTM initiatives. ## Technical Product knowledge installations Technical Discussions and presentations ## What You'll Gain Hands-on experience in B2B software Go-To-Market strategies.

Exposure to engineering and manufacturing technology markets.

Experience interacting with business decision-makers.

Understanding of software sales and customer acquisition processes.

📌 Sales Engineer (Bengaluru)
🏢 Concept Technology Solutions
📍 Bengaluru