: 2+ Years of experience in running Google Ads and Meta Ads campaigns, preferably with a D2C brand or edtech company. ● In-depth knowledge of Google ad network: Managing the Business Account, Campaigns, Ad guidelines & Ad formats ● Knowledge of various PPC tools/extensions ● Must have experience in e-commerce advertising on Google. ● Google Ads, PPC Campaign Management, etc. ● Work with leadership to explain and modify strategic plans, can lead a team, and grow with the company Responsibilities: ● Organize and structure ad campaigns and accounts for maximum positive performance results ● Generating maximum leads/conversions within the designated budget ● Updated knowledge of trends in marketing channels and technologies.
● The complete responsibility of Google Ads. ● Be responsible for day-to-day Digital Ad Operations and performance ● Conceptualizing and creating funnels and creative campaigns to drive sales. ● Maintain a healthy ROAS/ROI to fuel the company's growth. ● Devising strategies and executing them to scale up the company's growth via recent/existing marketing channels. ● Training self and team to improve performance and overall growth of the team and the company