Google Ads (Search, Display, Performance Max, Shopping, YouTube).LinkedIn Ads, X (Twitter) Ads, and other paid media platforms. Google Analytics (GA4), Google Tag Manager (GTM), Meta Pixel, and conversion tracking. Meta Ads Manager.
Required Candidate profile
(ROAS), CPA, CPC
- Click-Through Rate (CTR)
- Conversion Rate
- Lead Quality
- Customer Acquisition Cost (CAC)
- Campaign ROI
- Budget Utilization Efficiency
- Monthly Lead and Revenue Growth