Job Title: Digital Marketing Executive Location: Remote Experience Level: 6+ years Compensation: ₹7.2 LPA Shift Timing: Flexible Start Date: Immediate Commitment: Full-Time About Flashfire Private Limited Flashfire is building the future of job search execution. We help job seekers land relevant roles faster through AI-powered resume optimization, job targeting, and structured application execution. Our mission is to make job searching faster, smarter, and stress-free — especially for candidates targeting USA opportunities.

About the Role We're looking for a Digital Marketing Executive who can drive lead generation, brand growth, and performance marketing across paid and organic channels. This role focuses on scaling traffic, improving conversion rates, and generating high-quality leads for our services. You will work closely with sales, design, and product teams to execute campaigns that directly impact revenue and customer acquisition.

Responsibilities Performance Marketing &

• Lead Generation Plan and execute campaigns across Meta Ads, Google Ads, and other paid channels Optimize campaigns to improve CPL, CAC, CTR, and conversion rates Scale lead generation while maintaining ROI and quality benchmarks Organic Growth &

• SEO Execute SEO strategies to improve website rankings and organic traffic Identify keyword opportunities and optimize landing pages & content Track search performance using Google Search Console &

• Analytics Social Media &

• Content Marketing Manage and grow Instagram, LinkedIn, YouTube,



and other social channels Plan content calendars and collaborate with designers for creatives Improve engagement, reach, and inbound leads through content Funnels, Tracking &

• Optimization Improve landing page conversion rates and funnel performance Set up and track events using GA4, Meta Pixel, Google Tag Manager Run A/B tests on ads, creatives, and landing pages Reporting &

• Analytics Track KPIs: leads, traffic, conversions, CPL, ROI, engagement Create weekly/monthly performance reports with actionable insights Continuously test, iterate, and optimize campaigns for scale Requirements Strong understanding of Digital Marketing &

• Performance Marketing Hands-on experience with Meta Ads, Google Ads, SEO, and Analytics Ability to analyze data and make data-driven decisions Familiarity with funnels, landing pages, and conversion optimization Strong execution skills with a growth and experimentation mindset Ability to work in a fast-paced startup workplace Preferred Skills Experience in EdTech, SaaS, D2C, or Lead-Gen businesses Knowledge of CRM tools, marketing automation, or email marketing Basic design or creative skills (Canva is a plus) Experience working with US-focused audiences or markets Understanding of job search, hiring, or career platforms What You'll Gain Direct ownership of growth and lead generation Opportunity to work in a high-growth AI-driven startup Fast learning, experimentation, and career growth potential Exposure to global (USA) markets and scaling systems Performance-driven culture with real impact on revenue

📌 Performance Marketing Manager (India)
🏢 Flashfire
📍 India