Company Description Garage Collective Ind, founded in 2015, is a multidisciplinary creative collective of builders and problem-solvers working across ATL and BTL marketing. Recognized as the exchange4media Maverick Agency of the Year, the company operates with a challenger mindset as brand custodians and strategic partners for scaling and sustaining brands.

Job Location: Sector 132, Noida

Employment Type: Full-Time, Work from Office

Experience: 4 to 7 Years The role is strictly based at our office in Sector 132, Noida. Candidates comfortable with this location and available to join immediately will be preferred.

Garage

Collective is looking for a hands-on Media Buyer, Performance Marketing, who can plan, deploy and scale paid media investments with precision.

This role is for someone who understands the mechanics behind successful media buying, from campaign architecture and audience segmentation to bidding, budget pacing, attribution and profitable scaling. You will be responsible for ensuring that every media rupee is deployed intelligently and delivers measurable business outcomes.

Key Responsibilities | Turn Media Investments into Measurable Growth Plan and execute performance media campaigns across Meta Ads, Google Ads, YouTube, LinkedIn Ads and other relevant platforms. Strong hold on affiliate media buying as well.

Manage media budgets, daily spends, bid strategies and campaign pacing across multiple client accounts.

Identify opportunities to scale winning campaigns while maintaining target CPA, CPL, CAC, ROAS and conversion rates. Build campaign structures aligned with business objectives, funnel stages, audience cohorts and conversion goals. Has strong hold on affiliate Conduct audience research and build prospecting, retargeting, lookalike, custom and intent-based audience strategies.

Monitor campaign delivery, auction dynamics, frequency, impression share, search terms, placements and audience saturation.





Execute systematic testing across audiences, creatives, formats, landing pages, bidding models and campaign objectives.

Reallocate budgets based on campaign performance, marginal returns and business priorities.

Work closely with creative teams to develop performance-led briefs based on platform and audience insights.

Coordinate with analytics and technology teams to ensure accurate implementation of pixels, events, Conversion API, UTM parameters and conversion tracking.

Analyze attribution data and customer journeys to understand the contribution of different channels and campaigns.

Prepare media plans, campaign forecasts, budget projections, performance dashboards and actionable optimization reports.

Maintain platform hygiene, naming conventions, documentation, account access and campaign quality standards.

Stay current with platform policies, algorithm changes, automated bidding tools and AI-led media buying capabilities.

Experience managing meaningful media budgets across lead generation, e-commerce, app, website conversion or revenue-focused campaigns.

Strong understanding of campaign economics, including CPM, CPC, CTR, CPL, CPA, CAC, ROAS, LTV and conversion rate.

Working knowledge of GA4, Google Tag Manager, Meta Pixel, Conversion API, Merchant Center and Looker Studio.

Ability to diagnose campaign performance beyond surface-level platform metrics.

Strong numerical ability, commercial understanding and attention to detail.

Ability to manage multiple campaigns and accounts in a quick-paced agency environment.

Clear communication skills and a strong sense of ownership.

Added

Advantage

Current or previous experience with a media agency, performance marketing agency or integrated advertising agency.

Experience managing campaigns across D2C, BFSI, education, healthcare, retail or enterprise categories.

Google Ads, Meta Blueprint or relevant platform certifications.

Exposure to programmatic media, app campaigns, feed-based advertising or marketplace media.

📌 Media Buyer Performance (Noida)
🏢 Garage Collective Ind
📍 Noida