Key Responsibilities

Research & Analysis

- Conduct detailed research on MSU's academic programs, including main campus and CRUX offerings.
- Benchmark programs against competitor institutions to highlight USPs and improvement areas.
- Analyze trends in higher education, skill development, and work-integrated learning models.
- Prepare concise research reports, briefs, and presentations for senior management and marketing teams.
- Gather data on student interests, job market trends, and emerging academic domains to support program positioning.

Marketing & Sales Support

- Convert research insights into actionable marketing and sales strategies.
- Engage with prospective students, parents, and corporate partners to promote MSU's programs.
- Assist in developing marketing materials, pitch decks, and targeted campaign content.




- Collaborate with admissions and outreach teams to support lead generation and drive conversions.
- Represent MSU in student fairs, webinars, industry events, and public forums.

Qualifications & Skills Required

- MBA in Marketing (preferred) or related field with a solid focus on research and analytics.
- Minimum 3 years of experience in marketing, sales, or academic/market research roles.
- Strong analytical and reporting skills with the ability to translate data into insights.
- Excellent communication and presentation abilities.
- Proficiency in MS Excel, PowerPoint, and market analysis tools.
- Self-motivated with a curiosity-driven mindset and strong problem-solving approach.

📌 Marketing & Research Executive (Dhanbad)
🏢 Medhavi Skills University
📍 Dhanbad