02 Aug
|
Zazen Healthcare
|
Mumbai
02 Aug
Zazen Healthcare
Mumbai
Company: Zazen Healthcare Pvt. Ltd.
Designation: Marketing Manager
Location: Hybrid (Mumbai / Work From Home)
Education: B.Pharm / B.Sc, MBA - Marketing (Preferable)
Industry Type: Pharmaceutical Manufacturing
Experience: Candidate should have at least 6 years of experience in International Marketing/Export Marketing in the Pharmaceutical or Healthcare industry, with proven experience in setting up or growing direct export markets (Africa/CIS/South East Asia/Latin America region preferable).
Basic Criteria:
- Excellent English Communication. Knowledge of foreign language preferable
- Experience in International Marketing and Export Market Development for pharmaceutical/healthcare products
- Proven ability to identify, evaluate and enter new export territories from scratch
- Experience in developing marketing strategies, product launches and promotional campaigns for overseas markets
- Robust understanding of international market research, competitor analysis and product positioning
- Exposure to regulatory/registration requirements for exports and liaison with overseas distributors and agents preferable
- Candidate with travel history in the target territory is preferable
- Willingness to travel internationally for trade shows, exhibitions (e.g. CPHI) and buyer meetings
- Good interpersonal, presentation and communication skills
- Self-starter,
comfortable working independently to build a function from the ground up
:
- Independently responsible for planning and execution of the company's international marketing strategy to establish direct exports
- Identifying and prioritizing target export markets, and mapping regulatory, distribution and market-entry requirements for each
- Development of promotional material, product literature, visual aids and digital content for the international product portfolio
- Conducting market research, competitor analysis and identifying new product/market opportunities in target territories
- Planning and coordinating participation in international trade fairs and exhibitions such as CPhI and other relevant pharma events, including stall/booth setup, logistics and follow-up on leads generated
- Representing the company at trade shows and industry events, engaging directly with prospective overseas distributors, importers and buyers
- Building the company's brand and market presence in new export geographies
- Identifying and liaising with overseas distributors, importers and regulatory/registration agents to set up direct export channels
- Managing digital marketing initiatives including website, social media and online presence for international markets
- Budgeting and tracking ROI of international marketing campaigns and activities
📌 Marketing Manager (Mumbai)
🏢 Zazen Healthcare
📍 Mumbai