: Manager Marketing

Company: DB Malls Pvt Ltd

Location: Bhopal

Designation: Manager Marketing

CTC: up to 15 Lakhs per annum

Role Purpose The Manager Marketing will support the planning and execution of the mall’s marketing activities with a strong focus on creating a digital marketing communication of DB Malls.

Key Responsibilities

- Develop the DB City Brand image on Digital platforms to amplify DB City visibility via the digital media.
- Create social media and digital campaign execution through content coordination,

event coverage, campaign follow-ups, and basic reporting.
- Strategize branding and visibility execution across the mall, including standees,

kiosks, signage, digital screens, and event collaterals.
- Curate and implement IPs supporting mall marketing calendar.
- Strategize with agencies, vendors, production partners, and internal teams for smooth execution of events and promotional activities.
- Work with retailers and brands for store-level promotions, launch support, offers,

participation in mall events, and joint campaigns.
- Help organize artist visits, entertainment activities, contests, customer engagement programs, and special events at the mall.
- Track vendor deliverables, quotations, invoices, timelines,



and event checklists to ensure productive coordination and documentation.
- Maintain records related to marketing expenses, event calendars, vendor management, approvals, and post-event reports.
- Coordinate PR and promotional outreach by coordinating with local media partners,

radio stations, influencers, and community groups.
- Monitor competition activities and local market trends to suggest recent promotion ideas and campaign improvements.
- Provide post-event and campaign feedback with basic data on footfall response, customer engagement, and execution quality.

Must Haves

- Demonstrated Capability of handling Mall led major spike events.
- Exposure on 360 Marketing Campaigns (ATL and BTL both).
- Well versed with performance marketing.

customer engagement, and execution quality.ia support, campaign coordination, and consumer promotions.

Preferred Background

Candidates who have worked as Marketing Executive / Senior Marketing Executive /

Assistant MarketIng roles in malls or retail-led environments, supporting events,

promotions, branding, retailer communication, and campaign rollout, would fit well.

📌 Marketing Manager (Mall Industry) (Bhopal)
🏢 Dainik Bhaskar Group
📍 Bhopal