02 Aug
|
Arrow Greentech
|
Mumbai
02 Aug
Arrow Greentech
Mumbai
Company Description
Arrow Greentech Ltd. (AGTL) is a green technology company founded in 1992, focused on innovation and sustainability to enable eco-friendly solutions worldwide. AGTL holds a diverse global patent portfolio spanning health and hygiene care, packaging, agriculture, printing, and security. The company operates world-class manufacturing facilities in Ankleshwar for water-soluble technology, in Ahmedabad for pharmaceuticals, a subsidiary in the United Kingdom, and state-of-the-art R&D; labs in Mumbai.
Its key brands include Watersol for water-soluble films, Watersol Capsules for refill-and-reuse hygiene solutions, Bioplast for compostable packaging products, and Avery Pharmaceuticals’ edible film packaging (EFP) based on plant-based cellulose. AGTL’s specialized sustainable technologies position the company as a growing player in global green innovation.
Role Description
We are looking for a agile and creative Marketing Executive to support our global B2B marketing and brand communication initiatives. The ideal candidate should possess strong communication skills, content development capability, and understanding of industrial or manufacturing businesses.
The role involves handling corporate branding, LinkedIn marketing, content creation, sales support materials, market research, and coordination with internal teams and external agencies to strengthen the company’s global presence.
Key Roles & Responsibilities
Create and manage high-quality B2B marketing content including:
o Blogs o Articles o Case studies o Product brochures o Corporate presentations o Capability decks
- Support the sales team by developing marketing collateral for international business development activities.
- Manage and maintain company presence on LinkedIn and website platforms.
- Conduct competitor analysis, market research, and customer insight studies.
- Coordinate with designers, agencies, printers, and vendors for marketing execution activities.
- Ensure consistency of brand identity, communication tone, and visual standards across all marketing materials.
- Assist in planning and executing digital and offline marketing campaigns.
- Research target industries and customer segments for lead generation and account-based marketing activities.
- Track campaign performance, engagement metrics, and marketing effectiveness using analytics tools.
- Support development of presentations and communication materials for exhibitions, client meetings, and business proposals.
Required Skills & Competencies
- Strong written and verbal English communication skills.
- Excellent content writing and storytelling ability.
- Good understanding of B2B or industrial marketing concepts.
- Experience handling LinkedIn corporate branding and website content.
- Knowledge of Canva, PowerPoint, or similar content/design tools.
- Basic understanding of SEO, email marketing, and digital marketing practices.
- Strong coordination and project management skills.
- Ability to understand technical or industrial products and convert them into customer-friendly communication.
Perks & Benefits
- Career growth opportunity in a global B2B business environment
- Exposure to international branding and marketing projects
- Professional and collaborative work culture
- Learning opportunities across industrial marketing and corporate communication
📌 Marketing Executive (Mumbai)
🏢 Arrow Greentech
📍 Mumbai