Role Title Manager Communications L08 Company Overview Synchrony NYSE SYF is a premier consumer financial services company delivering one of the industry s most complete digitally enabled product suites Our experience expertise and scale encompass a broad spectrum of industries including digital health and wellness retail telecommunications home auto outdoors pet and more We have recently been ranked 2 among India s Best Companies to Work for by Great Place to Work We were among the Top 50 India s Best Workplaces in Building a Culture of Innovation by All by GPTW and Top 25 among Best Workplaces in BFSI by GPTW We have also been recognized by AmbitionBox Employee Choice Awards among the Top 20 Mid-Sized Companies ranked 3 among Top Rated Companies for Women and Top-Rated Financial Services Companies We offer Flexibility and Choice for all employees and provide best-in-class employee perks and programs that cater to work-life integration and overall well-being We provide career advancement and upskilling opportunities focusing on Advancing Diverse Talent to take up leadership roles Organizational Overview This role sits within the Chief of Staff CoS organization a high-visibility function that works at the intersection of core India leadership and global teams The CoS office drives strategy operations strategic communications and flagship events to ensure leadership effectiveness and narrative alignment across Synchrony s key organizational priorities Role Summary The Manager - Communications L08 is a dual-mandate role acting as both the Chief Narrator and Brand Architect for the organization You will be responsible for crafting high-stakes leadership narratives and executing a 360-degree branding strategy From designing campaigns for flagship events to overseeing the physical brand presence OOH and Office Branding you will ensure Synchrony s voice and visual identity remain premium consistent and impactful Key Responsibilities KRAs Internal Communications Event Omni-channel Campaigns Design and execute end-to-end campaigns for flagship internal events Manage the lifecycle of communication i e teasers digital signage newsletters and post-event highlight stories Executive Storytelling Partner with the India Leadership Team to develop executive-level presentations PowerPoint that are cinematic persuasive and stage-ready Speechwriting Draft scripts for leaders and emcees for townhalls and major events ensuring the tone is authentic engaging and aligned with corporate strategy Branding Environmental OOH Campus Physical Brand Presence Lead the visual transformation of office spaces through Internal Branding wall graphics lift wraps experience zones to boost employee morale and culture External OOH Branding Oversee Out-of-Home OOH initiatives campus branding and recruitment marketing assets to strengthen Synchrony s position as an employer of choice Brand Governance Act as the local custodian for global brand guidelines ensuring every asset from digital banners to large-scale hoardings meets high aesthetic and compliance standards External Communications Thought Leadership Executive Visibility Ghostwrite high-quality articles and LinkedIn thought-leadership pieces for senior stakeholders to build their professional brand and Synchrony s industry voice PR Support Support the PR function by drafting press releases media briefs and narrative frameworks that ensure our external story mirrors our internal culture Stakeholder Agency Management Strategic Consulting Advise senior leaders on communication channels and messaging strategies rather than just executing briefs Vendor Oversight Manage creative agencies and print vendors to ensure high-fidelity execution cost-efficiency and timely installation of branding projects Required Skills Knowledge Bachelor s or Master s degree in Communications Marketing Media or a related field with a minimum of 3 years of relevant experience in Corporate Communications Branding or Internal Marketing or in lieu of a degree 5 years of relevant experience in similar domain The Narrative-Visual Blend A rare mix of world-class writing skills and a high Design IQ You must know how to direct creative teams to achieve a premium look and feel PowerPoint Mastery Advanced ability to build visual-heavy story-led decks for C-suite audiences Campaign Management Proven experience in running multi-channel internal external marketing campaigns with measurable engagement Stakeholder Management Confidence and poise to work closely with Leadership Team in a fast-paced environment Desired Skills Knowledge Working knowledge of Canva Adobe Creative Suite or video editing tools Experience in Employer Branding or Recruitment Marketing Familiarity with digital engagement platforms Eligibility Criteria Experience 3-5 years of relevant experience in Corporate Communications Branding or Internal Marketing Industry Prior experience in IT ITES BFSI or large global MNCs is highly preferred Education Bachelor s or Master s degree in Communications Marketing Media or a related field Portfolio Candidates must be able to showcase examples of hype campaigns leadership decks or physical branding projects they have led Location - Hyderabad Office Work Timings -12 00 PM - 9 00 PM IST- Standard mid-shift with flexibility required during flagship event cycles or for global stakeholder alignment For Internal Applicants Understand the criteria or mandatory skills required for the role before applying Inform your manager and HRM before applying for any role on Workday Ensure that your professional profile is updated fields such as education prior experience other skills and it is mandatory to upload your updated resume Word or PDF format Must not be any corrective action plan First Formal Final Formal LPP L4 to L7 Employees who have completed 12 months in the organization and 12 months in their current role and level are only eligible L8 Employees who have completed 18 months in the organization and 12 months in their current role and level are only eligible L4 employees can apply for this opportunity Grade Level 08 Strong candidate identified eligible candidates can still apply Job Family Group Communications