Roles and Responsibilities

RIO InnoBev is a energetic, new-age beverage manufacturer leading the charge with "Not My Parent's Brand" (NMPB) beverages, specifically crafted for Gen Z consumers in India. Our innovative portfolio includes RIO Bubbly Fruit Drink and RIO BOOM Energy Drink, distributed across 25+ cities via General Trade, Modern Trade, Quick Commerce, and E-commerce platforms. With our own manufacturing facility and a robust sales network, we're on an aggressive growth trajectory, expanding into exciting new markets.

Join us in shaping the future of beverages!

Role Overview

As a Lead Generation Associate, you will be the frontline voice of RIO InnoBev, playing a crucial role in expanding our reach and driving business growth. Your primary responsibility will be to connect with prospective and existing customers over the phone, skillfully generating qualified leads, gathering valuable feedback, and fostering positive relationships.

K****ey Responsibilities

- Proactive Outreach: Conduct high-volume outbound calls to potential and existing customers, introducing RIO InnoBev's exciting product range. Product Expertise: Clearly and enthusiastically explain RIO InnoBev's products, promotions, and services, effectively addressing customer inquiries and highlighting our unique selling propositions.
- Data & Insights Capture: Accurately gather and record customer information, feedback, and call outcomes in our CRM or designated databases, ensuring data integrity for strategic decision-making.
- Engaging Communication: Utilize call scripts as a guide while maintaining a natural, confident, and helpful tone, adapting your approach to individual customer needs.



Needs Identification & Solutioning: Actively listen to customer needs, identify concerns and skillfully suggest appropriate solutions or promotions that resonate with their preferences.
- Target Achievement: Consistently meet or exceed daily, weekly, and monthly call and conversion targets, contributing to overall lead generation and sales goals. Customer Advocacy: Handle customer feedback, concerns, or complaints professionally, escalating issues when necessary to ensure a seamless and positive customer experience.
- Professionalism & Patience: Deliver an exceptional customer experience with unwavering professionalism, empathy, and patience, representing the RIO InnoBev brand positively.
- Compliance & Data Security: Adhere strictly to data protection and communication regulations (e.g., Do Not Call lists), maintaining the highest level of compliance.

Qualifications
- Higher secondary education or a Bachelor's degree. 2-3 years of proven work experience in outbound calling & lead generation.
- Skills & Competencies Excellent verbal communication skills in Hindi, Marathi & English with the ability to speak clearly, confidently, and persuasively.
- Strong interpersonal skills with the ability to build rapport quickly.
- D****emonstrated ability to handle objections and rejections gracefully and maintain a positive attitude.
- Eagerness and ability to rapidly acquire in-depth knowledge of RIO InnoBev's product portfolio, brand messaging, and target audience, and effectively convey this information to prospective clients. Basic computer literacy, including proficiency in CRM software, spreadsheets (e.g., Microsoft Excel, Google Sheets), and phone systems.

📌 Lead generation /customer support executive (Mumbai)
🏢 Naukri e-Hire
📍 Mumbai