The individual will be responsible for driving revenue by prospecting, qualifying, and pitching our comprehensive print and integrated advertising solutions (deals packages) to an assigned database of businesses (we will create the database). The primary objective is to warm up the market, present bundled ad packages, and seamlessly transition "hot leads" to the field sales team for final closure via our internal Daily Call Report (DCR) application.
Key Responsibilities
1. Database Monetization: Execute a high volume of outbound calls, emails & WhatsApp daily to reach the potential advertisers (SMEs, local businesses).
2. Consultative Pitching: Educate prospects on the value of integrated advertising (combining the high trust of newspapers reach with the exact targeting of digital publishing).
3. Package Selling: Effectively pitch pre-designed ad bundles, seasonal packages, and inventory slots.
4. Lead Qualification & Handover: Identify high-intensity buying signals ("hot leads") and accurately log client requirements, budget, and timelines into the DCR App for a flawless handover to the field conversion team .