We are looking for a candidate who can support the planning, coordination, budgeting, and execution of brand media campaigns across India, with a strong understanding and prior experience in handling promotional media platforms across offline and modern channels.

Role Overview

The candidate will work closely with senior promotional/marketing heads to plan and execute media campaigns for brand promotions, retail visibility, seasonal launches, and large-scale campaigns. The role requires strong coordination skills, media budgeting knowledge, vendor management, and hands-on execution capabilities across traditional and digital promotional media platforms.

Key Responsibilities

- Assist in planning and executing media campaigns across India for brand promotions and seasonal campaigns.
- Coordinate media buying and execution for:
- Outdoor advertising (hoardings, billboards, transit media, mall branding, etc.)
- Metro branding and station activations
- Theatre/cinema advertising
- Modern media platforms such as JioHotstar, OTT platforms, digital video networks, and promotional integrations

- Work closely with senior marketing/promotional heads to execute approved media plans and campaigns.
- Coordinate with media agencies, vendors, production teams, and regional partners for smooth campaign execution.
- Manage campaign timelines, release schedules, artwork coordination, and vendor follow-ups.
- Track media budgets, release orders, invoices, and campaign spends efficiently.




- Monitor campaign execution quality and ensure timely visibility across locations.
- Support campaign reporting with execution photographs, media proofs, performance summaries, and post-campaign documentation.
- Assist in negotiating media rates and evaluating media opportunities across cities and platforms.

Preferred Candidate Profile

- 2- 5 years of relevant experience in media planning, media buying, promotional campaign execution, or brand promotions.
- Candidate must have hands-on experience working with similar promotional media channels such as outdoor hoardings, metro media, theatre advertising, transit media, OTT/media platforms, or large-scale brand visibility campaigns.
- Prior experience coordinating promotional campaigns across multiple cities is preferred.
- Solid understanding of both offline and modern digital promotional media ecosystems.
- Experience in vendor management, media coordination, and campaign execution.
- Comfortable handling multiple campaigns and tight timelines simultaneously.
- Experience in fashion, retail, lifestyle, luxury, or consumer brands would be an added advantage.

Skills Required

- Media Planning & Execution
- Promotional Campaign Management
- Vendor & Agency Coordination
- Media Budget Management
- Campaign Tracking & Reporting
- Negotiation Skills
- Strong Communication & Coordination
- Excel & Presentation Skills

Interested candidates can share their resume on [email protected]

Regards,

HR team

Kalki Fashion

📌 Media Planning & Execution (Mumbai)
🏢 Kalki Fashion
📍 Mumbai