Job Description:
Content Strategist
Job Title: Content Strategist
Location: Udyog Nagar, New Delhi, Delhi (In office)
Salary: 40K-60 K
Job Type: Full-time
Experience Required: 3+ years
Industry: Fashion / Menswear / D2C
About the Role
A growing menswear brand is looking for a Content Strategist who lives and breathes content, fashion, and culture. The role focuses on building and executing a strong content strategy across digital platforms to drive brand awareness, engagement, and sales.
What Youll Do
- Develop and execute content strategy aligned with brand and marketing goals
- Own monthly content calendars for Instagram, Facebook, LinkedIn, etc.
- Maintain a consistent brand voice and storytelling across all platforms
- Create content briefs, campaign concepts, and storytelling frameworks
- Oversee content for social media, website, and digital campaigns
- Track performance using analytics tools and optimize content
- Support campaign launches, product drops, and brand initiatives
- Stay updated on fashion, lifestyle, and digital trends
- Contribute to PR campaigns, product launches, and brand events
- Help manage brand reputation and build relationships with media & influencers
What We’re Looking For
- 3+ years in content strategy / digital marketing / social media
- Experience with fashion, lifestyle, or D2C brands is a big plus
- Strong writing, storytelling, and editing skills
- Balance of strategy + execution
- Comfortable with analytics and performance tracking tools
- Immediate joiners preferred
Work Location
- On-site role based in Udhyog Nagar, West Delhi
How to Apply
Interested candidates can share their resume and portfolio link at
[email protected] or whats app on (phone hidden) with the subject line: “Application – Content Strategist”.
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