: Digital Marketing Head

Position: Digital Marketing Head

Experience: 7-8Years

Location: Gurgaon / NCR

Employment Type: Full-time

About the Role

We are looking for a performance-driven and strategic Digital Marketing Head to lead end-to-end digital marketing initiatives for the brand. The ideal candidate should have strong experience in lead generation, campaign management, team handling, and hands-on execution across digital channels. This role requires both leadership capability and an individual contributor mindset.

Key Responsibilities

Develop and execute comprehensive digital marketing strategies aligned with business goals.

Lead performance marketing campaigns across Google Ads, Meta, LinkedIn, YouTube, and other digital platforms.

Drive high-quality lead generation and customer acquisition for real estate projects.

Manage SEO, SEM, social media marketing, email marketing, and content initiatives.

Monitor campaign performance, ROI, CPL, CAC, and optimize budgets effectively.

Work closely with sales and business teams to improve lead quality and conversions.

Build, mentor, and manage the digital marketing team while also being hands-on in execution.

Coordinate with agencies, designers, content writers,



and external vendors.

Analyze market trends, competitor activities, and customer insights to improve digital strategies.

Prepare MIS reports, dashboards, and performance reviews for leadership.

Required Skills & Qualifications 7-8 years of experience in digital marketing, preferably in real estate, PropTech, or lead-driven industries.

Robust expertise in Google Ads, Meta Ads Manager, SEO tools, analytics, and marketing automation.

Proven experience in managing teams along with individual campaign execution.

Strong analytical and problem-solving skills.

Experience in budget planning and performance optimization.

Knowledge of CRM integration and lead funnel management is preferred.

Excellent communication and stakeholder management skills.

Preferred Candidate Profile

Strategic thinker with execution capability.

Data-driven and ROI-focused mindset.

Ability to work in a fast-paced, target-oriented environment.

Prior experience in real estate marketing will be an added advantage.

Education

MBA / PGDM in Marketing preferred.

Certifications in Google Ads, Meta, or Digital Marketing are a plus.

📌 Head Digital Marketing (Gurugram)
🏢 Nitasha Bhagat
📍 Gurugram