About the Role

We are looking for a energetic and result-oriented Head of Marketing to lead the marketing function for our real estate development business. The ideal candidate will be responsible for developing and executing integrated marketing strategies to drive brand awareness, lead generation, project launches, customer engagement, and sales support across residential, commercial, and mixed-use developments.

Key Responsibilities

- Develop and execute comprehensive marketing strategies aligned with business and sales objectives.

- Plan and manage marketing campaigns for project launches, inventory sales, and brand-building initiatives.

- Lead digital marketing activities, including SEO, SEM, social media, email marketing, influencer collaborations, and online lead generation.

- Oversee branding, advertising, public relations, media planning, and corporate communications.

- Work closely with the sales team to generate high-quality leads and improve conversion rates.





- Manage ATL, BTL, and TTL marketing campaigns across multiple channels.

- Build and maintain relationships with advertising agencies, media partners, digital agencies, and event management companies.

- Conduct market research, competitor analysis, customer insights, and pricing intelligence.

- Plan and execute exhibitions, property expos, channel partner events, and customer engagement activities.

- Monitor marketing budgets and optimize return on investment (ROI).

- Develop marketing collateral, brochures, presentations, videos, and website content.

- Track campaign performance using analytics and prepare periodic MIS reports for senior management.

- Ensure consistent brand identity across all customer touchpoints.Role & responsibilities

Preferred candidate profile

📌 General Manager Marketing (Noida)
🏢 OPG Developers
📍 Noida