- Complete ownership of Paid Ads and Display Marketing channels, responsible for achieving Oliveboard's key marketing metrics
- Lead the entire account strategy and work with the rest of the marketing team for campaign execution
- Will be responsible for keyword research, account structuring, campaign creation, ad copy ideas, creative suggestions, deciding best bid strategies, running A/B experiments etc. as per Google's best practices.
- Analyze data, identify recent opportunities and come up with innovative ideas and new
- opportunities which can efficiently scale our marketing efforts
Requirements:
- 4+ years of hands-on experience in managing Performance Marketing - Paid Ads and Display accounts
- Experience with handling a monthly budget of at least 20 lakhs+
- Strong analytical skills
- Excellent communication, interpersonal and team collaboration skills.
- Experience with Ed-tech/E-commerce companies is a plus