We are seeking a results-driven Off-Page SEO Executive to strengthen our online presence, build high-quality backlinks, improve website authority, and boost search engine rankings. The ideal candidate should have strong knowledge of link-building strategies, SEO tools, and the latest Google algorithms.
Key Responsibilities: Off-Page SEO & Link Building
- Create and execute high-quality link-building strategies (Guest Posting, Blog Outreach, Forum Posting, Business Listings, Profile Creation, Social Bookmarking, Classifieds, etc.).
- Identify and approach relevant websites for backlinks and content collaborations.
- Perform competitor backlink analysis and replicate strong backlinks.
SEO Analysis & Reporting
- Monitor and track keyword rankings, backlink quality, and traffic growth.
- Perform regular backlink audits to remove harmful/toxic links.
- Create weekly and monthly SEO performance reports.
Tools & Software Knowledge
- Ahrefs, SEMrush, Moz, Ubersuggest
- Google Search Console & Google Analytics
- Keyword Planner
- Backlink Analysis Tools
- SEO Chrome Extensions (SEOquake, MozBar, etc.)
Research & Strategy
- Research link-building opportunities and prepare an outreach database.
- Analyze industry trends and stay updated with Google algorithm changes.
- Assist content team with keyword research for off-page activities.
Required Skills:
- Strong understanding of link-building techniques and off-page SEO.
- Ability to identify high-authority and relevant websites.
- Good communication skills for outreach activities.
- Basic understanding of content marketing.
- Analytical mindset and ability to work independently.
- Knowledge of SEO best practices and search engine guidelines.
Educational Qualification:
- Any Graduate / Diploma in a relevant field.
- Certification in SEO / Digital Marketing is an added advantage.
Experience:
1–2 years of experience in Off-Page SEO or Digital Marketing.