Key Responsibilities:

- Plan, create, and manage PPC and display advertising campaigns on platforms such as Myntra, Amazon, Flipkart, Meesho all B2C listing knowledge etc.

- Optimize product listings with high-converting content, images, and keywords to improve visibility and conversions.

- Monitor and analyses campaign performance daily, adjusting budgets, creative, and bids as needed to maximize ROI.

- Collaborate with the creative and content teams to develop ad assets and promotional materials.

- Manage seasonal and product-specific promotional campaigns including flash sales, festive offers, and recent launches.

- Track KPIs such as CTR, CPC, ROAS, and conversion rates, and prepare detailed performance reports.

- Coordinate with internal stakeholders (e.g., inventory, operations)



to ensure smooth campaign execution.

- Conduct competitor research to identify marketing opportunities and gaps.

- Should be able to understand the ecommerce promotion tactics.

Qualifications:

- 2+ years of experience in digital advertising, preferably in an e-commerce setting.

- Hands-on experience with platforms like Amazon Seller Central/AMS, Flipkart, Myntra and Ads, etc.

- Strong analytical skills and proficiency in tools like Excel, and data visualization platforms.

- Experience with A/B testing and campaign performance optimization.

- Excellent written and verbal communication skills.

📌 E Commerce Executive (Surat)
🏢 Orlin Apparel
📍 Surat