Key Skills

- Advanced SEO - Technical SEO, On-Page, Off-Page, Local SEO, Website Audit, Keyword Research &
- Mapping, Competitor Analysis, Content Strategy, Link Building, Google Business Profile, Core Web Vitals, Website Speed Optimization &
- WordPress SEO

- *Hands-on experience with Google Search Console, Google Analytics 4 (GA4), Google Tag Manager, Ahrefs, Semrush &

- Screaming Frog

- Basic knowledge of HTML, CSS &

- JavaScript

- Solid experience in B2B &

- B2C Lead Generation through Organic, Paid, Email, LinkedIn &
- Social Media channels

- Experience targeting India, USA, UK &

- Canada markets

- Expertise in Google Ads (Search, Display, Performance Max, Lead Form, YouTube, Remarketing, Conversion Tracking, CPC/CPL &

- ROAS Optimization)

- Expertise in Meta Ads (Facebook, Instagram, Lead Ads, Conversion Campaigns, WhatsApp Campaigns, Meta Pixel, Conversions API, Retargeting, Custom &

- Lookalike Audiences, A/B Testing)

- Strong knowledge of Tracking &

- Analytics including GA4, GTM, UTM Tracking, Meta Pixel, Call/Form/WhatsApp Tracking, CRM, Funnel Analysis, CAC, ROI &
- ROAS Reporting

Responsibilities

- Develop and execute complete SEO &
- Lead Generation strategies

- Create a 3-6 month Organic Growth Roadmap

- Plan, manage and optimize Google Ads &

- Meta Ads campaigns

- Generate high-quality B2B &





- B2C leads

- Improve website traffic, keyword rankings, conversions and lead quality

- Build effective Landing Pages &

- Conversion Funnels

- Set up and monitor complete Conversion Tracking &

- Analytics

- Optimize campaign performance by reducing Cost Per Lead while improving lead quality

- Manage advertising budgets, remarketing and retargeting campaigns

- Lead the digital marketing team by assigning tasks, reviewing work and ensuring timely execution

- Prepare weekly and monthly performance reports with actionable insights

Pay: ₹30,494.77 - ₹50,018.99 per month

Application Question(s)

- How many years of experience do you have in Digital Marketing?

- Do you have hands-on experience managing Google Ads and Meta Ads campaigns?

- Have you generated B2B and B2C leads through SEO, Google Ads, Meta Ads, LinkedIn, Email Marketing, or Social Media?

- Do you have experience setting up conversion tracking using GA4, GTM, Meta Pixel, UTM parameters, or Conversion APIs?

- Have you managed a digital marketing team or led campaign execution?

- Are you comfortable working from Makarba ,Ahmedabad office?

- Mention your current CTC , expected CTC and notice period.

Work Location: In person

📌 Digital Marketing Manager (Ahmedabad)
🏢 spices and foods
📍 Ahmedabad