Job Summary
Digital Marketing Executive
Details
- Work Experience Required: 2+ Years
- Location: Pune
- No. of Vacancies: 1
- Department: Digital Marketing
Responsibilities
- Manage and execute end-to-end digital marketing activities across multiple channels.
- Create and coordinate marketing campaigns to support brand awareness, lead generation, and business growth.
- Design marketing creatives and edit videos using Canva.
Experience with Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, etc.) will be an added advantage.
- Plan and implement SEO strategies, including On-page SEO, Off-page SEO, Technical SEO, and AI Search Optimization (AEO GEO).
- Develop high-quality content for websites, blogs, social media, email campaigns, and other marketing materials.
- Manage and grow the companys social media presence through content planning, publishing, engagement, and performance tracking.
- Execute and optimize email marketing campaigns, including audience segmentation, automation, campaign setup, and reporting.
- Work closely with web developers to maintain and improve website performance, user experience, content updates, and SEO implementation.
- Monitor website analytics, campaign performance, and key marketing metrics to identify opportunities for improvement.
- Stay updated with the latest digital marketing trends, tools,
AI-driven marketing practices, and industry best practices.
- Collaborate with internal teams and external partners to ensure timely execution of marketing projects.
- Provide support for additional digital marketing initiatives as required.
Requirements
- Strong understanding of digital marketing fundamentals and best practices.
- Hands-on experience in SEO, content marketing, social media management, and email marketing.
- Graphic design and video editing skills (Canva mandatory; Adobe tools preferred).
- Positive understanding of website structure, CMS platforms, and coordination with developers.
- Familiarity with Google Analytics, Google Search Console, and SEO tools.
- Strong written and verbal communication skills.
- Excellent organizational skills with the ability to manage multiple projects simultaneously.
- High attention to detail and commitment to quality.
- Self-motivated, proactive, and result-oriented mindset.
Qualifications
- Experience with AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization).
- Exposure to marketing automation tools and CRM platforms.
- Knowledge of basic HTML/CSS and website management is a plus.
- Experience in B2B marketing or industrial/manufacturing sectors is preferred.
📌 Digital Marketing Executive (Pune)
🏢 Seimitsu
📍 Pune