KEY RESPONSIBILITIES

- 1) Plan, execute, and optimize Paid Advertising Campaigns across Google Ads and Meta Ads (Facebook & Instagram).
- Manage end-to-end Performance Marketing campaigns focused on generating quality real estate leads.
- Create and monitor Search, Display, Performance Max, YouTube, Facebook, and Instagram ad campaigns.
- Optimize campaign performance based on KPIs such as CPL (Cost Per Lead), CTR, ROAS, and conversion rate.
- Conduct keyword research, audience targeting, A/B testing, and budget optimization.
- Track campaign performance using Google Analytics, Google Tag Manager, and Meta Business Suite.
- Generate daily, weekly, and monthly campaign performance reports with actionable insights.

REQUIRED SKILLS

- 1) Solid hands-on experience in Google Ads and Meta Ads.
- Good understanding of Performance Marketing and lead generation strategies.
- Knowledge of Google Analytics, Google Tag Manager, and Meta Business Suite.
- Ability to analyze campaign data and optimize performance.

📌 Digital Marketing Executive (Mumbai)
🏢 Digital bombay
📍 Mumbai