Principal Responsibility

● To conduct the Marketing Processes:

● Market Research as required: for new products, industries, applications.

● Develop New OEMs: Identify and contact both in domestic and international markets. Send presentations, experience profiles, references. Follow up and generate enquiries.

● Send Direct mailers as per plans. Generate new business leads and develop.

● Exhibitions, Conferences: Identify, select, book, prepare (stall design, material for distribution, Invitations,

prepare presentations), participate. Follow up and convert the leads generated.

● Marketing Literature: Plan as per the Marketing strategies. Prepare new literature / update, print.

● Advertising: Identify, approve appropriate media. Design and publish ads.

● Digital Marketing: Engage with Linked-In and other platforms and our website. Arrange regular posts.

Track and utilize the outcome.

● Regularly monitor interests, enquiries coming from company website. Register and circulate. Ensure timely response.

● New Business Development: For New Market Segments or New Products: Map the target segments.





Contact, visit select prospects. Collect input data, process requirements. Prepare scheme, do costing,

ROI. Make presentations, Send tentative proposals. Generate enquiries and hand over to Sales.

● Marketing Budget: Support in preparing and monitoring the departmental Budget.

● Marketing Info Systems: New Enquiry Registration. Enquiry Review. Orders Lost & Won Analysis.

● After order execution is complete, get reference testimonials from the customers.

Knowledge, Skills, Experience and Behavior:

● BE - Mechanical/Chemical Engineering

● Preferably MBA in Marketing though not essential.

● Work Experience in industrial marketing:

● Deputy Manager - up to 5 Years

● Manager: 5-10 years.

● Robust communication skills, both written and oral.

● Strong presentation skills

● Experience in internet-based research

● BE - Mechanical/Chemical Engineering

● Preferably MBA in Marketing though not essential.

📌 Deputy Manager Marketing (Pune)
🏢 GoodSpace AI
📍 Pune