CRM_ _ DM BAU Professional (Kolkata)

CRM_ _ DM BAU Professional (Kolkata)

02 Aug
|
Aditya Birla Insulators
|
Kolkata

02 Aug

Aditya Birla Insulators

Kolkata

Job Purpose

- Design and oversee all aspects of direct marketing campaigns

- Identify target audiences and devise effective campaigns

- Ensure branding is consistent across all campaign elements

- Analyze the performance of campaigns and measure return on investment

- Prepare detailed reports and present results to senior management

- Collaborate with sales, design, and content teams to optimize campaigns

- Plan and execute email marketing, telemarketing, and direct mail strategies

- Keep uptodate with industry trends and competitor activities

- Manage and maintain marketing databases, including customer data and mailing lists

- Work with external agencies and vendors to execute promotional events and campaigns

- Ensure all direct marketing activities comply with legal and ethical standards

- Maintain and manage the budget for direct marketing campaigns

📌 CRM_ _ DM BAU Professional (Kolkata)
🏢 Aditya Birla Insulators
📍 Kolkata

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