Lead Creative Specialist Brand Storytelling & Creative Strategy – Gurugram – 3+ Years

We are looking for a creative and strategic professional with 3+ years of experience in brand storytelling, creative strategy, and campaign conceptualization. The ideal candidate should have experience in consumer, lifestyle, fashion, luxury, beauty, or D2C brands, with the ability to transform ideas into compelling brand narratives across digital and offline touchpoints. If you are passionate about building memorable brand experiences through creativity and storytelling, this opportunity is for you.

Location: Gurugram

Your Future Employer: A fast-growing consumer-focused organization known for creating meaningful brand experiences through innovation, creativity, and storytelling, offering an opportunity to own end-to-end creative communication and influence brand identity.

Responsibilities

1. Developing creative concepts and compelling brand stories for integrated marketing campaigns.
2. Building cohesive brand narratives across digital, social media, website, retail, and offline channels.
3. Collaborating with designers, photographers, videographers, stylists, and marketing teams to execute creative campaigns.
4. Defining creative direction and visual communication aligned with the brand identity.
5. Creating campaign briefs and guiding creative execution across multiple customer touchpoints.
6. Translating consumer insights and market trends into impactful storytelling and brand experiences.
7. Ensuring consistency in brand messaging, tone, and visual identity across all platforms.
8.



Leading campaign ideation from concept development through execution and launch.
9. Researching emerging consumer, fashion, and cultural trends to inspire innovative campaigns.
10. Supporting product launches and brand initiatives with engaging storytelling and creative communication.

Requirements

1. 3+ years of experience in Creative Strategy, Brand Marketing, Brand Communications, Creative Content, or Campaign Management.
2. Prior experience in consumer brands, lifestyle, fashion, luxury, beauty, retail, D2C, or creative/advertising agencies.
3. Strong expertise in brand storytelling, campaign ideation, creative strategy, and brand communication.
4. Experience collaborating with cross-functional creative teams, including designers, photographers, videographers, and content creators.
5. Excellent communication, presentation, copywriting, and storytelling skills.
6. Strong understanding of consumer behaviour, branding, and visual communication principles.
7. Ability to independently conceptualize and execute end-to-end creative campaigns.
8. Bachelor's degree in Marketing, Advertising, Mass Communication, Design, Journalism, or a related discipline.

What's in it for you

- Chance to shape the creative vision and storytelling of a growing consumer brand.




- End-to-end ownership of high-impact branding and integrated marketing campaigns.
- Collaborative work environment with creative freedom and exposure to cross-functional teams.

• Competitive compensation along with excellent learning and career growth opportunities.

Reach Us: If you feel this opportunity is well aligned with your career progression plans, please feel free to reach me with your updated profile at [email protected] Disclaimer: Crescendo Global specializes in Senior to C-level niche recruitment. We are passionate about empowering job seekers and employers with an engaging and memorable hiring experience.

Crescendo

Global does not discriminate on the basis of race, religion, gender, sexual orientation, age, disability, or any other protected characteristic. We are committed to creating an inclusive recruitment process for all applicants.

Note: Due to the high volume of applications received, if you do not hear from us within one week, please consider your profile not shortlisted for this particular opportunity.

Fraud Alert: Scammers can misuse Crescendo Global’s name for fake job offers. We never ask for money, purchases, or system upgrades. Verify all opportunities at www.crescendo-global.com and report fraud immediately. Stay alert!

Profile Keywords: Brand Storytelling, Creative Strategy, Brand Communication, Campaign Conceptualization, Creative Direction, Content Strategy, Creative Marketing, Consumer Insights, Brand Experience, Visual Storytelling, Integrated Marketing Campaigns, Creative Production.

📌 Creative Lead Specialist -Brand Storytelling -Gurugram -3+ Year
🏢 Crescendo Global Leadership Hiring India
📍 Gurugram