02 Aug
|
Aurassure
|
Bhubaneswar
02 Aug
Aurassure
Bhubaneswar
Job Summary
Content Marketing Specialist
Location: Bhubaneswar
Experience: 1-3 Years
Employment Type: Full-time
Department: Marketing
This role requires a blend of creativity, storytelling, SEO expertise, and digital marketing acumen. Youll help improve Aurassures visibility across search engines and AI-powered search platforms, strengthen our online reputation through newsroom content and community engagement, and support business growth by creating content that attracts, educates, and converts enterprise buyers.
Key Responsibilities
- Create high-quality blogs, whitepapers, solution briefs, case studies, website content, and marketing collateral to support lead generation.
- Develop content for product pages, solution pages, landing pages, and campaign microsites.
- Ensure regular updates of website content to keep it relevant and optimized.
- Create and manage content across social media platforms, including planning, publishing, and community engagement.
- Optimize content for SEO, AI search discoverability, and user search intent through keyword research and best practices.
- Develop product messaging, solution briefs, brochures, one-pagers, and other sales enablement content.
- Create newsroom articles, press releases, digital PR content, and media announcements.
- Drive online brand engagement through LinkedIn, Reddit, Quora, and other relevant industry communities.
Required Qualifications
- Bachelors degree in Journalism, Communications, English, Marketing, or a related field.
- 1-3 years of experience in B2B SaaS, Enterprise Technology, AI, IoT, Climate Tech, or related industries.
- Strong portfolio showcasing blogs, website content, case studies, whitepapers, marketing collateral, and social media content.
- Positive understanding of SEO, keyword research, AI search optimization, and content marketing best practices.
- Excellent writing, editing, storytelling, and social media management skills.
- Familiarity with AI-assisted content tools such as ChatGPT, Claude, Gemini, or similar platforms is a plus.
What Were Looking For
- Strong research and analytical skills.
- A keen eye for detail and excellent proofreading abilities.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Self-motivated, proactive, and eager to learn emerging trends in AI, climate technology, and digital marketing.
- Passion for creating content that drives measurable business outcomes.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
📌 Content Marketing Specialist (Bhubaneswar)
🏢 Aurassure
📍 Bhubaneswar