We are looking for a proactive and target-oriented Business Development & Digital Marketing Executive to generate new business opportunities for our website development, ecommerce, digital marketing and business growth solutions.

The candidate will be responsible for identifying potential customers, making outbound calls, understanding business requirements, arranging meetings, following up with prospects and supporting sales closure.

The role also includes managing our social media presence, performing LinkedIn and email outreach, promoting our services and maintaining accurate lead information in the CRM.

This position is suitable for someone who enjoys speaking with business owners, identifying their challenges and recommending appropriate digital solutions.

Roles and Responsibilities

Business development and sales

- Identify potential customers through Google, LinkedIn, social media, business directories and other sources.
- Make daily outbound cold calls to business owners and decision-makers.
- Introduce AV Square Technologies and explain our services professionally.
- Understand the prospects business, current challenges and growth objectives.
- Identify opportunities for website development, redesign, SEO, advertising, automation and digital marketing.
- Qualify leads based on their requirements, budget, timeline and decision-making authority.
- Arrange online or in-person consultation meetings.
- Prepare requirement summaries and coordinate with the technical team for quotations.
- Present proposals and explain the recommended solution to clients.
- Follow up consistently through phone, WhatsApp and email.
- Handle common objections related to price, timeline and service comparisons.
- Maintain relationships with prospects and existing clients.
- Work towards weekly and monthly lead-generation and sales targets.

Digital marketing and social media

- Manage AV Square Technologies social media accounts.
- Prepare and schedule posts related to websites, SEO, digital marketing, automation and business growth.
- Create basic content ideas,



captions and promotional messages.
- Coordinate with designers and developers for marketing creatives and technical content.
- Publish project showcases, customer testimonials and case studies.
- Conduct LinkedIn outreach to founders, business owners and marketing decision-makers.
- Perform personalised WhatsApp and email outreach.
- Promote free consultations, website audits and digital growth offers.
- Respond to social media enquiries and move qualified prospects into the sales pipeline.
- Monitor engagement, enquiries and campaign performance.
- Support basic Meta Ads and other lead-generation campaigns when required.

CRM and reporting

- Enter every lead and interaction into the company CRM.
- Maintain accurate follow-up dates, call notes and lead statuses.
- Track leads from initial contact through meeting, proposal and closure.
- Submit daily activity reports covering calls, conversations, follow-ups and meetings.
- Provide weekly reports on qualified leads, proposals and conversions.
- Ensure that no interested lead is missed due to delayed follow-up.

Required Skills

- Solid verbal communication in Tamil and English
- Confidence in cold calling and speaking with business owners
- Lead generation and prospecting skills
- Client requirement-gathering ability
- Basic understanding of website development and digital marketing
- Good sales follow-up and negotiation skills
- Ability to write professional WhatsApp and email messages
- Familiarity with social media platforms, especially Instagram, Facebook and LinkedIn
- Basic knowledge of SEO, social media marketing, Meta Ads and Google Ads
- Ability to use CRM, spreadsheets and standard office tools
- Self-motivated and comfortable working with targets
- Good time management and reporting discipline

Preferred Experience Candidates with experience in any of the following will be preferred:

- Website-development company
- Digital-marketing agency
- Software or SaaS sales
- IT services sales
- SEO or advertising services
- Inside sales or telesales
- B2B lead generation
- Social media management
- CRM or marketing-automation solutions

📌 Business Development Manager (Chennai)
🏢 AV Square Technologies
📍 Chennai