Key Responsibilities

Own BESEEN’s brand positioning, messaging and customer communication

Develop monthly brand, campaign and content calendars

Plan and execute product launches, seasonal campaigns and promotional activities

Create explicit briefs for creative, content, performance marketing and website teams

Maintain consistent brand identity across website, social media and marketplaces

Study US consumer behaviour, jewellery trends, competitors and pricing

Improve website storytelling, product presentation and customer experience

Coordinate with internal teams and external agencies for timely execution

Track campaign performance, customer feedback and business KPIs

Support the brand’s goal of reaching US$100,000 in monthly revenue Mandatory Experience

3–6 years of experience in brand management

Minimum 2 years of experience in jewellery,



fashion accessories or a closely related category

Experience working with a D2C brand selling primarily in the US market

Strong understanding of US customers, festivals, gifting occasions and promotional calendars

Experience with Shopify, e-commerce and digital marketing campaigns

Experience managing product or collection launches Preferred Experience

Experience with jewellery brands selling through Shopify, Amazon US or Etsy

Understanding of performance marketing, CRO and customer retention

Experience coordinating with creative, social media and marketplace teams

Experience managing a brand at US$50,000+ monthly revenue

📌 Brand Manager – USA MarketC Jewellery (Mumbai)
🏢 Kyros Solution
📍 Mumbai