Key Roles & Responsibilities:

1. Manage the digital presence of Golcha Associated Group and all group companies across relevant platforms including website, LinkedIn, social media pages, Google Business Profile and other digital channels.

2. Plan and execute social media marketing activities for the group, including content calendars, campaign themes, post scheduling, engagement tracking and regular page updates.

3. Create digital branding content to strengthen the corporate image of Golcha Associated Group as a legacy, mining, minerals, manufacturing and diversified business group.

4. Design creative posts, banners, brochures, flyers, presentations, emailers and digital creatives for corporate communication, product marketing, HR, CSR, HSE, events and business promotion.

5. Support product marketing initiatives for talc, soapstone, minerals, polymers, agrochemicals and other group products through meaningful product-focused digital content.

6. Develop basic content and captions for social media posts, product campaigns, internal communication, event promotions, employer branding and corporate announcements.

7. Work on SEO improvement for company websites by coordinating keyword updates, on-page content improvement, meta descriptions, image optimization and basic SEO hygiene.

8. Support website content management and regular updates, including company information, product pages, leadership updates, CSR initiatives, career pages, news, events and blogs.

9. Run and monitor digital campaigns for brand awareness, product visibility, recruitment marketing, CSR visibility, event promotions and other business requirements.

10. Coordinate with internal departments such as Sales, HR, CSR, HSE, Plants, Mines and Business Heads to collect information, photographs, videos,



updates and content inputs.

11. Create visually appealing product catalogues and marketing collaterals for domestic and export business requirements, exhibitions, customer meetings and digital sharing.

12. Support employer branding initiatives by creating content around employee engagement, workplace culture, training programs, leadership messages, celebrations and organizational milestones.

13. Design creatives for internal communication such as policy launches, employee announcements, festival greetings, safety messages, training posters and leadership communication.

14. Track social media and digital performance metrics such as reach, engagement, followers, impressions, website traffic, campaign response and lead generation support.

15. Prepare monthly digital media reports covering social media performance, website updates, SEO progress, campaign outcomes and improvement suggestions.

16. Maintain brand consistency across all digital and design outputs, including logo usage, colour themes, fonts, tone of communication, templates and overall visual identity.

17. Support video content creation and editing for short reels, employee messages, plant/mine highlights, CSR initiatives, product explainers and event coverage.

18. Use up-to-date design and digital tools such as Canva, Adobe Photoshop, Illustrator, CorelDRAW, basic video editing tools, Google Analytics, SEO tools and social media management platforms.

19. Explore new digital trends and AI-enabled tools for content creation, creative designing, campaign planning, automation, analytics and faster execution of branding activities.

20. Coordinate with external agencies, vendors and printers wherever required for website development, digital campaigns, professional shoots, printing, branding material and event creatives.

📌 Assistant Manager - Digital Marketing & Design - Jaipur
🏢 Golcha Associated Group
📍 Jaipur