Job Description: Email Marketing Executive
Company: Autus Digital Agency
Role: Email Marketing Executive
Experience: 2+ Years
Industry: Digital Marketing (B2C Focus)
About the Role
Autus Digital Agency is looking for a results-driven Email Marketing Executive to plan, execute, and optimize high-performing email campaigns. The ideal candidate should have a strong understanding of B2C lead generation, email automation, and performance marketing, along with the ability to create compelling content that drives engagement and conversions.
Key Responsibilities
- Develop and execute email marketing campaigns aligned with business goals
- Build and manage email marketing workflows, automation, and segmentation strategies
- Generate and nurture high-quality B2C leads through targeted campaigns
- Write persuasive and engaging email copy that improves open rates and click-through rates
- Conduct A/B testing on subject lines, content, and layouts to optimize campaign performance
- Monitor, analyze, and report on campaign metrics such as open rates, CTR, conversions, and ROI
- Maintain email list hygiene and ensure compliance with data protection regulations
- Collaborate with design, content, and performance marketing teams to improve campaign effectiveness
Requirements
- Minimum 2 years of hands-on experience in email marketing
- Proven experience in B2C lead generation and nurturing
- Strong copywriting skills with attention to detail
- Analytical mindset with the ability to interpret data and optimize campaigns
- Experience with email marketing tools and CRM platforms (such as Mailchimp, HubSpot, or similar)
- Understanding of email deliverability, segmentation, and automation best practices
Preferred Skills
- Experience with marketing automation tools and customer journey mapping
- Knowledge of HTML/CSS for email template customization
- Familiarity with analytics tools such as Google Analytics
- Ability to manage multiple campaigns and meet deadlines in a fast-paced environment
Why Join Autus Digital Agency
- Opportunity to work with a rapid growing digital marketing agency
- Exposure to performance-driven campaigns across industries
- Collaborative and growth-oriented work environment
- Continuous learning and career advancement opportunities
How to Apply
Interested candidates can share their resume on-
[email protected]
Pay: ₹20,000.00 - ₹35,000.79 per month
Benefits:
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
📌 Email Marketing Executive (India)
🏢 Autus Digital Agency
📍 India