Job Type: Full-time / Onsite

Experience: 2–5 years

Location: Vesu, Surat

Job Description

Offsocial is looking for a data-driven and result-oriented Performance Marketing Executive who can plan, execute, and scale paid advertising campaigns across multiple digital platforms.

The role requires strong expertise in performance marketing, campaign optimization, and achieving measurable growth while maintaining efficient cost metrics like CAC and ROAS.

The ideal candidate should have proven experience in scaling campaigns, working in a fast-paced agency environment, and delivering performance-driven results across diverse industries.

Roles & Responsibilities

Plan, execute, and manage paid ad campaigns across platforms including Meta (Facebook & Instagram), Google Ads, LinkedIn Ads, Amazon Ads, Flipkart Ads, Myntra Ads, and quick commerce platforms.

Develop and implement scalable performance marketing strategies to drive traffic, conversions, and revenue growth

Continuously optimize campaigns to improve ROAS, CTR, conversion rates, and reduce CAC (Customer Acquisition Cost)

Perform A/B testing on creatives, audience targeting, bidding strategies, and landing pages

Monitor campaign performance and take data-driven decisions for scaling or optimization.





Manage budgets effectively and allocate spends across platforms for maximum ROI

Work closely with creative and content teams for high-performing ad creatives and copies

Track and analyze key performance metrics using tools like Google Analytics, Meta Ads Manager, and other platform dashboards

Identify new growth opportunities across paid channels and emerging platforms

Prepare detailed weekly/monthly performance reports with actionable insights for clients

Stay updated with the latest trends, algorithm changes, and best practices in performance marketing

Positive to Have

Proven experience in scaling high-budget campaigns across multiple platforms

Hands-on experience in e-commerce & marketplace advertising (Amazon, Flipkart, Myntra)

Understanding of D2C funnels, conversion tracking, and attribution models

Experience with quick commerce ads.

Knowledge of tools like Google Tag Manager, Pixel setup, and conversion APIs

Agency experience handling multiple client accounts simultaneously

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹45,000.00 per month

Benefits:

- Paid time off

Work Location: In person

📌 Performance Marketing Executive (India)
🏢 Offsocial Marketing
📍 India