Location:
Mumbai, MH, IN

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Areas of Work: Sales & Marketing
Job Id: 15062

Job Purpose

The position is that of frontline sales personnel who would primarily be responsible for growth and penetration of waterproofing/flooring/admixture products in project sales segments in defined geography through lead conversions and product trainings to various stake holders like applicators, contractors and thereby achieving overall business objectives

Key Responsibilities

Business objectives

Identify, index and review market potential for waterproofing/flooring/admixture products in Project Sales (Geography and Key Accounts)
Generate leads through direct project site visits and various stakeholders like Project Sales Executives, Applicators and Dealers
Conduct site inspection based on leads and make proposals including sampling to convert sites
Focus on product mix and ensure product addition in Basic Order Quantity (BOQ) of the site

Technical Assistance

Provide technical assistance pre and post sales at the project sites related to waterproofing/flooring/admixture
Undertake on-site sampling for waterproofing/flooring/admixture products to build customer confidence

Market Development

Identify and engage with set of medium to large product applicators, consultants etc. for the purpose of market expansion and upgradation
Build long term relationship with the identified set of stakeholders through regular product training and on-site assistance




Brief about products and systems with Specifiers and Consultants to generate business

Training

Identify and train Project Sales Applicators on practical application of waterproofing/flooring/admixture products at regular intervals
Coordinate with Marketing function to send out collaterals and relevant training material to the Applicators

Market Intelligence

Assist Marketing function in conducting product trials and building inferences on APL product strength vis-à-vis products in the market
Identify non-APL business stakeholders and take measures to convert to APL account through product demonstration initiatives
Integrate with Research and Technology function for new product development based on feedback of product trends in the market

Additional Requirements

Role involves visiting project sites which requires extensive travelling
Applicant should be mobile pan India as the said role is transferrable in nature.
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