Job Description: Digital Performance Marketing Manager

Location: Delhi NCR

Experience: 4–7 years

Employment Type: Full-time

About the Role

We are looking for a strategic and execution-oriented Senior Digital Performance Marketing Manager to lead end-to-end digital campaigns for a diverse portfolio of clients. The ideal candidate should be able to independently plan, execute, optimize, and report on integrated digital campaigns that drive measurable business outcomes.

Key Responsibilities

* Develop digital marketing strategies aligned with client objectives.

* Plan and execute paid campaigns across Google, Meta, LinkedIn, YouTube, and other relevant platforms.

* Manage campaign budgets, media planning, and audience targeting.

* Monitor campaign performance and optimize for KPIs such as leads, reach, engagement, CTR, CPL, CPA, and ROAS.

* Set up conversion tracking, pixels, and analytics dashboards.

* Prepare insightful client reports with actionable recommendations.

* Collaborate with creative, content, influencer, and video teams to deliver high-performing campaigns.

* Stay updated on digital trends, platform changes, and emerging technologies.

* Present campaign strategies and performance to clients confidently.

* Mentor junior team members and ensure best practices across accounts.





Required Qualifications

* Bachelor’s degree in Marketing, Business, Communications, or a related field.

* 4–7 years of hands-on experience in a digital marketing agency.

* Proven experience managing multiple client accounts simultaneously.

* Strong understanding of performance marketing, media planning, audience segmentation, and digital analytics.

* Experience handling monthly media budgets from ₹10 lakh onwards.

* Proficiency in:

* Google Ads

* Meta Ads Manager

* LinkedIn Campaign Manager

* Google Analytics 4 (GA4)

* Google Tag Manager

* Looker Studio

* Strong analytical, communication, and presentation skills.

Preferred

* Google Ads and GA4 certifications.

* Meta Blueprint certification.

* Experience handling government, PSU, corporate, and public awareness campaigns.

* Exposure to influencer marketing and integrated digital campaigns.

Success Metrics

* Achievement of campaign KPIs

* Improved campaign efficiency (CPL, CPA, ROAS)

* Client satisfaction and retention

* Timely execution and reporting

* Contribution to business growth through cutting-edge digital strategies

Pay: ₹40,000.00 - ₹80,000.00 per month

Benefits:

- Provident Fund

Work Location: In person

📌 Digital Performance Marketing Manager (Delhi)
🏢 Span Media Communications
📍 Delhi