03 Aug
|
Nsda India
|
India
Job Title: Performance Digital Marketing Executive (E-commerce Specialist)
Location: Noida
Employment Type: Full-Time / Internship
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### Job Overview
We are hiring a Performance-Driven Digital Marketing Executive who can take ownership of end-to-end online growth. The ideal candidate must have hands-on experience in performance marketing, WordPress e-commerce management, SEO, paid ads, and content creation, with a strong focus on ROI, conversions, and scaling revenue.
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### Key Responsibilities
1. Performance Marketing (Core Role)
- Plan, execute, and optimize high-performing ad campaigns on Facebook/Instagram (Meta Ads)
- Drive ROI-focused campaigns (lead generation, sales, retargeting)
- Monitor KPIs like CAC, ROAS, CTR, and conversion rates
- Conduct A/B testing on creatives, audiences, and landing pages
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2. WordPress E-commerce Management
- Manage and optimize WordPress-based e-commerce websites
- Improve landing pages for higher conversions (UI/UX, speed, funnels)
- Upload and manage products, pricing, and offers
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3. Search Engine Optimization (SEO)
- Execute on-page and off-page SEO strategies
- Perform keyword research and competitor analysis
- Improve organic traffic, ranking, and lead generation
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4. Social Media & Growth Marketing
- Strategize and execute content for Instagram, Facebook, etc.
- Focus on growth hacks, engagement, and audience building
- Align organic and paid strategies for maximum impact
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5. Creative Strategy (Video & Graphic Design)
- Create or guide creation of high-converting ad creatives (images, reels, videos)
- Ensure creatives are optimized for performance campaigns
- Maintain consistent brand communication
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6. Amazon & Marketplace Management
- Manage Amazon product listings (SEO-optimized titles, bullets, keywords)
- Improve product rankings, visibility, and conversions
- Coordinate pricing strategies and promotional campaigns
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### Key Performance Indicators (KPIs)
- ROAS (Return on Ad Spend)
- Cost Per Acquisition (CPA)
- Website Conversion Rate
- Revenue Growth from Paid & Organic Channels
- Traffic Quality & Engagement Metrics
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### Requirements
- 0–3 years of experience in performance/digital marketing (freshers with strong skills can apply)
- Hands-on experience with Meta Ads (Facebook & Instagram)
- Practical knowledge of WordPress e-commerce websites
- Strong understanding of SEO fundamentals
- Experience in content creation (Canva, Photoshop, video editing tools)
- Familiarity with Amazon Seller Central or similar platforms
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### Preferred Skills
- Experience with Google Ads & Analytics
- Understanding of conversion funnels and CRO (Conversion Rate Optimization)
- Data-driven mindset with analytical thinking
- Ability to manage multiple campaigns simultaneously
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### What We Offer
- Exposure to real performance marketing campaigns with measurable impact
- Fast growth and learning environment
- Prospect to scale brands and handle budgets
- Performance-based incentives
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How to Apply:
Send your resume and portfolio (if available) to [Insert Email]
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Job Type: Full-time
Pay: ₹10,721.91 - ₹18,826.22 per month
Work Location: In person
📌 Performance Marketing Specialist (India)
🏢 Nsda India
📍 India