Position: Public Relations Officer (PRO) – Corporate Healthcare & Insurance

No. of Positions: 1

Department: Marketing

Reporting To: Chief Marketing Officer

Key Responsibilities

Corporate Relations

 Develop and maintain strong relationships with corporate organisations, industries, government

offices, and institutional clients.

 Identify new corporate clients for employee health check-up programs, annual health packages, and

healthcare tie-ups.

 Conduct regular corporate visits to promote the hospital's healthcare services.

 Organise corporate presentations, health awareness sessions, and wellness camps.

Insurance & TPA Coordination

 Build and maintain relationships with insurance companies and TPAs.

 Coordinate for empanelment with insurance companies and corporate organisations.

 Ensure timely renewal of empanelments and agreements.

 Resolve issues related to insurance approvals, claim processes, and documentation.

 Coordinate with the billing and insurance departments for smooth patient facilitation.

Business Development

 Generate new business opportunities from corporate organisations.

 Achieve monthly and annual targets for corporate tie-ups.

 Increase referrals from insurance partners and corporate clients.

 Prepare proposals, presentations, and quotations for corporate healthcare services.

Public Relations & Brand Promotion

 Represent the organisation at corporate meetings, networking events, healthcare conferences, and

business forums.





 Promote the hospital's specialities, facilities, and healthcare packages.

 Develop long-term relationships with HR departments, CSR teams, and decision-makers.

 Coordinate branding and promotional activities with the marketing team.

Patient & Corporate Support

 Facilitate VIP, corporate, and insured patients.

 Ensure prompt resolution of complaints raised by corporate clients and insurance partners.

 Coordinate with internal departments for seamless patient services.

 Monitor service quality and obtain feedback from corporate clients.

Documentation & Reporting

 Maintain records of corporate visits, meetings, and follow-ups.

 Prepare weekly and monthly MIS reports.

 Track business generated through corporate and insurance channels.

 Maintain a database of corporate clients, TPAs, and insurance companies.

Qualifications

 Bachelor's degree in Healthcare Management, Marketing, Public Relations, or a related field.

 MBA in Marketing or Hospital Administration is preferred.

Basic Salary: As per the company norms

Location: Plot no. 495, Nandanvan Main Rd, Neharu Nagar, Azamshah Layout, Nagpur, Maharashtra 440024

Contact details: +91-XXXXXXXXXX/ 89567 33057

Job Types: Full time, Permanent

Pay: ₹10,000.00 - ₹15,000.00 per month

Benefits:

- Cell phone reimbursement
- Paid sick time

Experience:

- total work: 2 years (Preferred)

Work Location: In person

📌 Medical Marketing Executive (India)
🏢 SHAVAN HOSPITAL
📍 India