Designation:
Sales Development Manager (SDM)
Location:
New Delhi
Experience:
2+ years
Role Overview:
The Sales Development Manager (SDM) will be responsible for driving lead generation and prospecting efforts for SabPaisa's payment solutions across multiple sectors, including education, retail, and other industries. The role involves managing lead research, conducting outreach, and ensuring seamless handoff to the sales team.
Key Responsibilities:
1. Lead Research & Profiling
Conduct in-depth research on potential clients across various industries (education, retail, healthcare, etc.) to identify key decision-makers.
Gather relevant information on an institution's or business's payment and transaction management systems.
Maintain a structured and updated lead database with accurate profiles.
2. Cold Calling & Outreach
Execute structured cold-calling campaigns to introduce SabPaisa's services.
Engage with decision-makers to qualify their interest in SabPaisa's solutions.
Address initial queries and objections to move leads further along in the sales funnel.
3. Appointment Setting & Follow-Ups
Schedule meetings or product demos between qualified leads and the senior sales team.
Monitor follow-up efficiency to maximize lead conversion rates.
Coordinate and confirm meeting details with both internal teams and prospects.
4. CRM & Database Management
Maintain and oversee CRM hygiene, ensuring 100% accuracy in lead data entry.
Track and analyze outreach performance metrics.
5. Market Insights & Feedback
Analyze data to identify trends, common pain points, and opportunities across industries.
Share valuable insights with Sales and Marketing teams to refine sales strategies.
Provide bi-weekly reports on outreach performance and market feedback.
Key Performance Indicators (KPIs):
Requirements:
2+ years of experience in Sales Development, Lead Generation, or a similar role in the education, fintech, retail, or other industries.
Solid communication, negotiation, and problem-solving abilities.
Proficiency in CRM tools and data-driven decision-making.
High intent on execution, process improvement, and achieving targets.