Description
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:
Be
Extraordinary
by
Leading Collectively
to
Inspire transformational Creativity.
Create an
Open
environment by
Balancing People and Client Experiences
by
Cultivating Trust
.
Lead
Optimistically
by
Championing Growth
and Development
to
Mobilize the Enterprise
.
About Wavemaker : A Leading WPP Media Brand,
Wavemaker
:
Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.
-led mindset, the multi-discipline agency spans four continents with 45 offices and over $1.2 billion dollar in billings globally. As an early adopter with the first ever AI-generated TV ad for Lexus in ****, T&P; is focused on harnessing AI across all its outputs with its 1,900 people already trained on WPP's proprietary AI platform Creative Studio, to deliver enhanced outcomes for clients.
Role Summary and Impact
3 Best Things About The Job
You would be working in one of the most exiting agencies and work with a energetic and energetic individuals.
Work closely & become face of Wavemaker for the key clients on performance marketing
Clients who are investing much more in current media channels – Digital, Mobile & other emerging media.
In Three Months
You should be able to plan, execute and present month on month search strategy for the brand, communicate and be on top of all performance campaign metrics as well as .
You would have complete knowledge of relevant consumer for the working brand
You would have been able to understand the client working style and deliver on their day to day requirements and start building relationships with the key decision makers within the current pipeline
Campaign delivery: Effective and accurate optimization and delivery of performance,



utilizing all relevant internal teams (i.e. campaign operations), agency processes and tech.
Ability to lead biddable media planning discussions with clients.
In Six Months
Demonstrate good understanding of clients' business and challenges and ability to apply the knowledge in the formulation of campaign strategy and recommendation.
Build a good relationship with clients, internal and external stakeholders and partners.
Be able to plan, implement and set up biddable performance campaigns on own & get the implementation & delivery from central team
Proactively drive the planning initiatives & response to the client requirements & briefs.
Have full understanding of what is happening on client's business & work accordingly
Ability to start leading long term & short-term biddable & performance media planning for the client
You should be able to contribute to the annual planning and strategy process for all brands that you manage and help present the performance section to the internal strategy team and potentially to the client.
Have regular conversation with publisher (Google, META, Amazon, Flipkart, etc.) team to improve account performance.
In 12 Months
You will help evolve the search, social, performance planning principles. Work closely with the brand & central team to build brand specific strategies.
Established strong team and Client relationship and receive great feedback from co-workers and key client contacts
Challenge briefs and constantly evolve our strategies to ensure we hit client KPIs and constantly take campaigns to the next level
Planning & Strategy: Ensure holistic thinking is carried across channel planning and outcomes that can be clearly measured.
Responsibilities Of The Role
Adwords/Bing/YouTube, Facebook, LinkedIn, AMS planning and execution
Facebook, Instagram, LinkedIn & AMS campaign management and planning inputs
Campaign management and optimization
Client servicing – internal and with the client teams
Working closely with digital planner, ops team, central team and internal brand teams
Biddable Media Planning and Implementation:Make & present annual, quarterly media plans for different client business units in a global work environment. Lead and drive thought & execution of various media marketing plans.




Data Driven Marketing: Define data driven marketing approach & plans for the business & activate necessary media for business growth. Analyse the customer & media patterns for higher returns. Set goals, interpret metrics, and implement projects that will improve business performance, visibility, and revenue.
Business & Category Monitoring: Constantly keep track of prospects and bringing media insights by analysing competition marketing, category trends & other macro & micro aspects.
Ensure projects/campaigns are tracked and measured based on agreed KPIs
Collating intel on new industry innovations to ensure we're bringing latest digital, data and technology innovation solutions to clients.
Manage / oversee all commercial process pertaining to media activity such as estimate, PO, RO, Billing Instructions, Invoicing etc.
Skills and Experience
5 - 7 years in a biddable media buying / Performance / execution / account planning - roles & ready to think & create.
Comfortable making & presenting annual, quarterly biddable media strategy & plans in a global work environment.
Experience / understanding of AdTech platforms, guiding the team in implementing tech like Google Campaign Manager, Custom pixels, etc.
Experience working with multiple stakeholders.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (
)
for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.

📌 Group Head - Performance (Mumbai)
🏢 WPP Media
📍 Mumbai