03 Aug
|
Weekday AI
|
Delhi
This role is for one of the Weekday's clients
Min Experience: 10 years
Location: Delhi
JobType: full-time
We are seeking a
Director – Brand Marketing
with over 10 years of experience to lead strategic brand initiatives across digital and traditional platforms. The ideal candidate is a visionary marketing leader who blends creativity with data-driven insights, and who has proven expertise in
LinkedIn branding, personal branding, and AI-powered marketing
. This role demands a forward-thinking professional capable of shaping brand narratives, driving engagement, and enhancing organizational visibility across all channels.
Key Responsibilities
Brand Strategy & Leadership:
Define and execute a unified brand marketing vision that strengthens market presence and supports long-term business goals.
LinkedIn & Personal Branding:
Develop and manage strategic campaigns that enhance leadership visibility and brand reputation through compelling content and storytelling on LinkedIn and other professional platforms.
Integrated Brand Management:
Oversee brand initiatives across digital, social, print, and offline channels, ensuring consistency in tone, identity, and messaging.
AI-Driven Marketing:
Utilize modern AI tools for creative ideation, brand storytelling, and campaign optimization.
Innovate with prompt engineering and AI-assisted branding to elevate marketing outcomes.
Creative & Communication Oversight:
Direct the development of messaging frameworks, creative assets, and content strategies that resonate with diverse audiences.
Cross-Functional Collaboration:
Partner with marketing, design, and leadership teams to ensure brand alignment and seamless campaign execution.
Performance Insights:
Analyze brand performance metrics and audience engagement to inform data-backed improvements and strategic decisions.
What Makes You a Great Fit
10+ years of proven experience in brand marketing, with hands-on leadership in both digital and offline strategies.
Expertise in
LinkedIn and personal branding
, capable of building strong thought leadership identities.
Strong knowledge of
AI tools
(ChatGPT, Midjourney, etc.) and their practical applications in marketing and creative strategy.
Exceptional communication, storytelling, and presentation skills.
A cooperative leader with experience managing diverse, cross-functional teams.
Highly organized, detail-oriented, and able to thrive in fast-paced environments.
A creative strategist with a balance of analytical insight and visionary thinking.
Immediate availability preferred.
📌 Director - Brand Marketing (Delhi)
🏢 Weekday AI
📍 Delhi