Job Title:
Creative Strategist
Job Type:
Full-time / Remote
Work Hours:
PST
Job Overview:
We're helping our client find a Creative Strategist to lead the development and launch of high-performing ad creative. In this role, you will guide ideation, manage briefs, collaborate with editors/designers, and turn data insights into scalable creative strategies that support overall growth goals.
Responsibilities:
Own creative ideation and strategy across brands, from concept through execution
Lead and manage briefs, ensuring clear expectations and strong alignment across teams
Partner with Growth Marketing to interpret ad performance data and identify new creative angles to test
Manage timelines and deliverables across a team of editors, designers, and freelancers
Build and maintain a testing roadmap that prioritizes high-impact concepts
Source inspiration from top-performing competitors, platform trends, and cultural moments
Regularly report on creative performance and learnings, tying results to business goals




Help maintain a clear and organized creative tracker and testing log in Notion
Foster a culture of speed, experimentation, and ongoing improvement within the creative team
2-3 years experience in a creative strategy, performance creative, or paid social role at a high-growth DTC brand or agency
Direct response copywriting and marketing knowledge, understanding and skills
Strong grasp of Meta ad creative best practices and how creative impacts ROAS/CAC
Experience managing and giving feedback to editors, designers, and other creatives
Comfort working cross-functionally across creative, growth, and brand teams
Proficiency in Figma, Notion, Slack, and basic asset organization/production tools
Solid understanding of performance metrics and ability to turn them into actionable insights
Robust sense of visual and narrative storytelling across digital platforms
Ability to balance big-picture strategy with day-to-day execution and delivery

📌 Creative Strategist - 50443163191 (India)
🏢 Activate Talent
📍 India