This role is for one of Weekday's clients
Salary range: Rs ******* - Rs ******* (ie INR ***** LPA)
Min Experience: 10 years
Location: Bangalore
JobType: full-time
About the Role
We are looking for a visionary and performance-driven
Head of Ecommerce
to lead and scale our digital commerce initiatives for a rapid-growing women's apparel brand. This is a strategic leadership role where you will be responsible for defining and executing the brand's ecommerce growth strategy across both
Direct-to-Consumer (D2C)
channels and
online marketplaces
(such as Myntra, Amazon, Ajio, Flipkart, Nykaa Fashion, etc.).
As the Ecommerce Head, you will own the full funnel — from digital merchandising, conversion, and user experience, to customer acquisition, retention, and revenue growth. You will work closely with marketing, merchandising, operations, and product teams to ensure a seamless and delightful customer journey.
Key Responsibilities
Ecommerce Strategy & Ownership
Develop and lead the end-to-end ecommerce strategy across D2C website and all relevant online marketplaces, aligning with brand goals and growth targets.
D2C Channel Leadership
Optimize the brand's owned website for user experience, conversion, retention, and average order value. Drive innovation in UX, loyalty programs, and personalization to deliver a premium online shopping experience.
Marketplace Channel Growth
Drive revenue and visibility across marketplaces by managing listings, pricing, content, advertising, and promotions. Build relationships with platform account managers and drive collaborative growth plans.




Performance and Growth Marketing
Partner with the marketing team to design and implement performance campaigns that drive high ROAS across Google, Meta, and affiliate channels. Own ecommerce KPIs — CAC, LTV, conversion rate, and AOV.
Strategic Planning & Forecasting
Forecast ecommerce demand and revenue across all platforms. Lead category planning, inventory alignment, and pricing strategy in line with market trends and seasonality.
Tech & Product Collaboration
Collaborate with web developers and tech vendors to enhance platform capabilities including SEO, speed, CRM integrations, and mobile responsiveness.
Team Leadership
Build and manage a high-performing ecommerce team — from content to digital merchandising and customer support.
Analytics & Insights
Drive data-backed decision-making through strong command over ecommerce analytics tools (Google Analytics, Shopify/Unicommerce dashboards, etc.) and customer data insights.
Key Qualifications
10+ years of experience in ecommerce, preferably in fashion, apparel, or lifestyle D2C brands.
Proven success in managing both D2C and marketplace ecommerce with a deep understanding of platform dynamics.
Hands-on experience with ecommerce platforms like Shopify, Magento, or WooCommerce.
Strong knowledge of growth metrics, digital marketing, funnel optimization, and consumer behavior.
Excellent leadership, project management, and cross-functional collaboration skills.
Experience working in fast-paced, high-growth startup or D2C environments preferred.

📌 Ecommerce Head (Bengaluru)
🏢 Weekday AI
📍 Bengaluru