ROUTE OF PIE | Digital Agency is looking for
PPC Media Executives to join the team.
PRIMARY ROLES:
Launch and Optimise PPC (pay-per-click) Advertising Campaigns
Manage Ads across Ad Networks (Google, Facebook, LinkedIn, TikTok, Bing/Yahoo, Native Ad Platforms, etc.)
Monitor Budgets, Optimise Bid Strategies and Optimise Bids
Conduct A/B Variate Tests across Ad Parameters
Setup & Manage Facebook Tracking Pixel, Google UTM Tracking, and other tracking methods
Setup & Manage Custom & Lookalike Audiences
Setup & Manage Conversion Optimsation & Events
Manage Search Marketing Accounts
Provide Recommendations and Execute Ad Strategies & Keyword Opportunities
Tracking KPIs, Building and Generating Insights & Reports
SECONDARY ROLES:
Research, Analyze Ad Strategies & Market Trends
Competition Research & Analysis
Ad Data Analysis
Use Forecasting Tools & Methods to Estimate Spend-to-ROI
Prepare and maintain proper documentation
Co-ordinate with other Route of Pie Teams
PRIMARY SOFT SKILLS:
Marketing Research & Targeting, Keyword Research, Ad Strategy, Ad Planning & Analysis, Client Relationship Management, Written and Spoken English, Presentation skills, Communication skills
PRIMARY TECHNICAL SKILLS:
Managing multiple PPC campaigns, Google Adwords, Facebook Advertising, Linkedin Advertising, Experience in increasing quality score, Google Analytics, Microsoft Excel, Microsoft PowerPoint (or similar software), Email
SECONDARY TECHNICAL SKILLS:
3rd Party Ad Management Tools, DSP/SSP, Forecasting Tools,



Funnel Analysis Tools, Native Ad Platforms, Microsoft Word
EXPERIENCE:
Fresher - 5 Years
RELEVANT EXPERIENCE:
(Actual market exposure)
Ad Strategy, PPC Management, Google Ads, Facebook Ads, 3rd Party DSP/SSP
KNOWLEDGE:
Ad Bid Management, Ad Strategies & Methods, Google Advertising, Facebook Advertising, Native Platforms, Microsoft Excel, Creative thought process, Ability to meet targets, Ability to meet deadlines, Work in a team environment.
TARGET ORIENTATION:
None
MOBILITY:
Desk: High | Field: None
This is a desk work profile, and the candidate is expected to work within ROUTE OF PIE premises.
SPOKEN LANGUAGES:
English / Hindi / Marathi
ACADEMIC ELIGIBILITY:
Any Graduate / Any Diploma
LIFE AT ROUTE OF PIE:
ROUTE OF PIE
:
A full service digital agency, having a motivated team of young, passionate, creative designers, digital marketers & technology geeks.
CORE CAPABILITIES
:
Route of Pie focuses on Digital Marketing, Marketing Automation, Social Media, Digital Advertising, Lead Generation, Content & Influencer Marketing.
LIFE AS A TEAM MATE
:
Regular Idea-Pie Brainstorming Sessions
Creative Office Environment
High-Tech Workstations
Clear Work-Allocation-Reporting Structure
Positive Team Setting - High-Energy, Motivated, Equal Opportunity
Work-life Balance with ample time-off leaves, a 10AM-7PM work day with 2nd and 4th Saturdays off
Professional Training
Constructive Leadership Environment

📌 Ppc Media Executive (Google Ads / Facebook Ads) (Mumbai)
🏢 Route Of Pie | Careers | Jobs
📍 Mumbai