The Digital Marketing Expert will be responsible for planning, executing, and optimizing digital marketing campaigns that generate qualified leads while maximizing return on investment. The ideal candidate is data-driven, analytical, and experienced in managing high-performance marketing campaigns across multiple digital channels.
Key Responsibilities
- Develop and implement digital marketing strategies to generate qualified visa and immigration leads.
- Manage and optimize Google Ads, Meta Ads (Facebook & Instagram), YouTube Ads, and LinkedIn Ads campaigns.
- Achieve monthly lead generation, conversion, and Cost Per Lead (CPL) targets.
- Monitor campaign performance and optimize for maximum Return on Ad Spend (ROAS).
- Improve website visibility through SEO and technical optimization.
- Optimize landing pages to improve conversion rates.
- Coordinate with developers for website updates and improvements.
- Plan and execute social media marketing campaigns.
- Work with the design team to create high-converting ad creatives and marketing materials.
- Manage CRM updates, lead tracking, and lead distribution.
- Implement email and WhatsApp marketing automation campaigns.
- Track campaign performance using Google Analytics and Google Tag Manager.
- Prepare weekly and monthly performance reports with actionable insights.
Pay: Up to ₹75,000.00 per month
Work Location: In person
📌 Digital Marketing Expert (India)
🏢 HMR Group of Solutions Private
📍 India
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