Develop and execute social media strategies aligned with business objectives by identifying target audiences and creating platform-specific content strategies

Build and scale social media channels across LinkedIn, X (Twitter), YouTube, Instagram, Reddit, and other relevant platforms

Conducting competitor analysis and social listening to identify trends and opportunities

Collaborate closely with marketing, sales, product, and customer success teams to support integrated campaigns and drive brand awareness and product adoption

Requirements

Minimum 3 years of proven experience in social media marketing, community building, and audience growth

Proven experience growing social media presence for SaaS products, technology brands, startups, or digital-first businesses, with measurable improvements in followers, engagement, and brand visibility

Demonstrated ability to ideate, test,



and implement innovative content and growth strategies with a data-driven approach

Robust understanding of LinkedIn, X (Twitter), YouTube, Reddit, Instagram, and emerging social platforms

Experience with social media management and analytics tools such as Buffer, Hootsuite, or similar platforms

Familiarity with AI-powered tools and workflows to enhance content creation, research, analytics, and operational efficiency

Excellent communication, storytelling, and copywriting skills with the ability to simplify complex SaaS concepts into engaging content

Ability to work independently and collaboratively in a fast-paced environment

Portfolio or case studies demonstrating successful social media growth initiatives, including follower growth, engagement improvements, content performance, or community-building outcomes

📌 MID Social Media Executive (India)
🏢 Moon Technolabs
📍 India