The Pencil Advertising is an eCommerce enabler company dedicated to helping businesses grow with full-funnel solutions. We specialize in managed consultancy services for the largest online marketplaces in India. Our expertise helps clients navigate the dynamic world of online retail and achieve measurable success. We are committed to empowering businesses to elevate their online presence and maximize their market potential.
Role Description
This is a full time in office role based in Ahmedabad for a Performance Marketer Meta and Google Ads Expert. The role involves managing Meta (Facebook, Instagram) and Google Ads campaigns, developing and optimizing advertising strategies, conducting performance analysis, and delivering key insights to maximize ROI. The candidate will also monitor trends, perform A/B testing, and collaborate with cross-functional teams to ensure successful campaign execution.
Qualifications
Proficiency in Meta advertising platforms (e.g., Facebook Ads Manager and Instagram ads) and Google Ads
Experience in campaign strategy, implementation, optimization, and scaling ad performance
Strong analytical skills with the ability to evaluate campaign performance metrics and provide actionable insights
Knowledge of A/B testing, audience targeting, and bidding techniques across ad platforms
Familiarity with tools for keyword research, campaign tracking, and performance analysis
Excellent problem-solving skills and attention to detail in tracking and reporting results
Robust communication and collaboration skills for coordinating with internal teams and stakeholders
Bachelor's degree in Marketing, Advertising, Business, or a related field, with relevant certifications in digital advertising being a plus
📌 Performance Marketer Meta And Google Ads Expert Ahmedabad
🏢 The Pencil Advertising
📍 Ahmedabad
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